What is the market size for the augmented reality and virtual reality market?

The Market is expected to grow by $ 442999.9 mn in 2024-2028. <a href='https://www.technavio.com/report/augmented-reality-and-virtual-reality-market-industry-analysis'>Read More</a>

What is the CAGR for the augmented reality and virtual reality market?

50.22% CAGR with $ 442999.9 mn Momentum. <a href='https://www.technavio.com/report/augmented-reality-and-virtual-reality-market-industry-analysis'>Read More</a>

What is the growth rate of the Augmented Reality And Virtual Reality Market market?

50.22% is the estimation year on year growth rate. <a href='https://www.technavio.com/report/augmented-reality-and-virtual-reality-market-industry-analysis'>Read More</a>

Which region held the largest market share in the Augmented Reality And Virtual Reality Market market?

APAC with 42% of the market growth. <a href='https://www.technavio.com/report/augmented-reality-and-virtual-reality-market-industry-analysis'>Read More</a>

Who are the prominent players in the Augmented Reality And Virtual Reality Market market?

Alphabet Inc., Apple Inc., Augmented Pixels Inc., Blippar Ltd., CyberGlove Systems Inc., Eon Reality Inc., HP Inc., HTC Corp., Innovega Inc., Lenovo Group Ltd., Magic .... <a href='https://www.technavio.com/report/augmented-reality-and-virtual-reality-market-industry-analysis'>Read More</a>

Augmented Reality And Virtual Reality Market Analysis North America, APAC, Europe, Middle East and Africa, South America - US, China, Germany, UK, Japan - Size and Forecast 2024-2028

Published: Aug 2024
Pages: 175
SKU: IRTNTR43509

Enjoy complimentary customisation on priority with our Enterprise License!

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market by Geography
- Executive Summary - Chart on Market Segmentation by Technology
- Executive Summary - Chart on Market Segmentation by Application
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market

2.2 Market characteristics
- Market characteristics analysis

2.3 Value chain analysis
- Value Chain Analysis

3 Market Sizing

3.1 Market definition
- Offerings of companies included in the market definition

3.2 Market segment analysis
- Market segments

3.3 Market size 2023

3.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ million)
- Data Table on Global - Market size and forecast 2023-2028 ($ million)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Global Augmented Reality And Virtual Reality Market 2018 - 2022
- Historic Market Size - Data Table on Global Augmented Reality And Virtual Reality Market 2018 - 2022 ($ million)

4.2 Technology segment analysis 2018 - 2022
- Historic Market Size - Technology Segment 2018 - 2022 ($ million)

4.3 Application segment analysis 2018 - 2022
- Historic Market Size - Application Segment 2018 - 2022 ($ million)

4.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ million)

4.5 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028

5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028

5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028

5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028

5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028

5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028

5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Technology

6.1 Market segments
- Chart on Technology - Market share 2023-2028 (%)
- Data Table on Technology - Market share 2023-2028 (%)

6.2 Comparison by Technology
- Chart on Comparison by Technology
- Data Table on Comparison by Technology

6.3 AR - Market size and forecast 2023-2028
- Chart on AR - Market size and forecast 2023-2028 ($ million)
- Data Table on AR - Market size and forecast 2023-2028 ($ million)
- Chart on AR - Year-over-year growth 2023-2028 (%)
- Data Table on AR - Year-over-year growth 2023-2028 (%)

6.4 VR - Market size and forecast 2023-2028
- Chart on VR - Market size and forecast 2023-2028 ($ million)
- Data Table on VR - Market size and forecast 2023-2028 ($ million)
- Chart on VR - Year-over-year growth 2023-2028 (%)
- Data Table on VR - Year-over-year growth 2023-2028 (%)

6.5 Market opportunity by Technology
- Market opportunity by Technology ($ million)
- Data Table on Market opportunity by Technology ($ million)

7 Market Segmentation by Application

7.1 Market segments
- Chart on Application - Market share 2023-2028 (%)
- Data Table on Application - Market share 2023-2028 (%)

7.2 Comparison by Application
- Chart on Comparison by Application
- Data Table on Comparison by Application

7.3 Consumer - Market size and forecast 2023-2028
- Chart on Consumer - Market size and forecast 2023-2028 ($ million)
- Data Table on Consumer - Market size and forecast 2023-2028 ($ million)
- Chart on Consumer - Year-over-year growth 2023-2028 (%)
- Data Table on Consumer - Year-over-year growth 2023-2028 (%)

7.4 Enterprise - Market size and forecast 2023-2028
- Chart on Enterprise - Market size and forecast 2023-2028 ($ million)
- Data Table on Enterprise - Market size and forecast 2023-2028 ($ million)
- Chart on Enterprise - Year-over-year growth 2023-2028 (%)
- Data Table on Enterprise - Year-over-year growth 2023-2028 (%)

7.5 Market opportunity by Application
- Market opportunity by Application ($ million)
- Data Table on Market opportunity by Application ($ million)

8 Customer Landscape

8.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
- Chart on Market share by geography 2023-2028 (%)
- Data Table on Market share by geography 2023-2028 (%)

9.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison

9.3 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ million)
- Data Table on North America - Market size and forecast 2023-2028 ($ million)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)

9.4 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ million)
- Data Table on APAC - Market size and forecast 2023-2028 ($ million)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)

9.5 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ million)
- Data Table on Europe - Market size and forecast 2023-2028 ($ million)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)

9.6 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)

9.7 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ million)
- Data Table on South America - Market size and forecast 2023-2028 ($ million)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)

9.8 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)

9.9 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ million)
- Data Table on China - Market size and forecast 2023-2028 ($ million)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)

9.10 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ million)
- Data Table on Germany - Market size and forecast 2023-2028 ($ million)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)

9.11 UK - Market size and forecast 2023-2028
- Chart on UK - Market size and forecast 2023-2028 ($ million)
- Data Table on UK - Market size and forecast 2023-2028 ($ million)
- Chart on UK - Year-over-year growth 2023-2028 (%)
- Data Table on UK - Year-over-year growth 2023-2028 (%)

9.12 Japan - Market size and forecast 2023-2028
- Chart on Japan - Market size and forecast 2023-2028 ($ million)
- Data Table on Japan - Market size and forecast 2023-2028 ($ million)
- Chart on Japan - Year-over-year growth 2023-2028 (%)
- Data Table on Japan - Year-over-year growth 2023-2028 (%)

9.13 Market opportunity by geography
- Market opportunity by geography ($ million)
- Data Tables on Market opportunity by geography ($ million)

10 Drivers, Challenges, and Opportunity/Restraints

10.1 Market drivers

10.2 Market challenges

10.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028

10.4 Market opportunities/restraints

11 Competitive Landscape

11.1 Overview

11.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation

11.3 Landscape disruption
- Overview on factors of disruption

11.4 Industry risks
- Impact of key risks on business

12 Competitive Analysis

12.1 Companies profiled
- Companies covered

12.2 Market positioning of companies
- Matrix on companies position and classification

12.3 Alphabet Inc.
- Alphabet Inc. - Overview
- Alphabet Inc. - Business segments
- Alphabet Inc. - Key offerings
- Alphabet Inc. - Segment focus

12.4 Apple Inc.
- Apple Inc. - Overview
- Apple Inc. - Business segments
- Apple Inc. - Key news
- Apple Inc. - Key offerings
- Apple Inc. - Segment focus

12.5 Augmented Pixels Inc.
- Augmented Pixels Inc. - Overview
- Augmented Pixels Inc. - Product / Service
- Augmented Pixels Inc. - Key offerings

12.6 Blippar Ltd.
- Blippar Ltd. - Overview
- Blippar Ltd. - Product / Service
- Blippar Ltd. - Key offerings

12.7 CyberGlove Systems Inc.
- CyberGlove Systems Inc. - Overview
- CyberGlove Systems Inc. - Product / Service
- CyberGlove Systems Inc. - Key offerings

12.8 HP Inc.
- HP Inc. - Overview
- HP Inc. - Business segments
- HP Inc. - Key news
- HP Inc. - Key offerings
- HP Inc. - Segment focus

12.9 HTC Corp.
- HTC Corp. - Overview
- HTC Corp. - Product / Service
- HTC Corp. - Key offerings

12.10 Lenovo Group Ltd.
- Lenovo Group Ltd. - Overview
- Lenovo Group Ltd. - Business segments
- Lenovo Group Ltd. - Key news
- Lenovo Group Ltd. - Key offerings
- Lenovo Group Ltd. - Segment focus

12.11 Magic Leap Inc.
- Magic Leap Inc. - Overview
- Magic Leap Inc. - Product / Service
- Magic Leap Inc. - Key offerings

12.12 Microsoft Corp.
- Microsoft Corp. - Overview
- Microsoft Corp. - Business segments
- Microsoft Corp. - Key news
- Microsoft Corp. - Key offerings
- Microsoft Corp. - Segment focus

12.13 PTC Inc.
- PTC Inc. - Overview
- PTC Inc. - Business segments
- PTC Inc. - Key news
- PTC Inc. - Key offerings
- PTC Inc. - Segment focus

12.14 Samsung Electronics Co. Ltd.
- Samsung Electronics Co. Ltd. - Overview
- Samsung Electronics Co. Ltd. - Business segments
- Samsung Electronics Co. Ltd. - Key news
- Samsung Electronics Co. Ltd. - Key offerings
- Samsung Electronics Co. Ltd. - Segment focus

12.15 Seiko Epson Corp.
- Seiko Epson Corp. - Overview
- Seiko Epson Corp. - Business segments
- Seiko Epson Corp. - Key news
- Seiko Epson Corp. - Key offerings
- Seiko Epson Corp. - Segment focus

12.16 Toshiba Corp.
- Toshiba Corp. - Overview
- Toshiba Corp. - Business segments
- Toshiba Corp. - Key news
- Toshiba Corp. - Key offerings
- Toshiba Corp. - Segment focus