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***1. Executive Summary
**1.1 Market Overview
*Exhibit 01: Key Finding 1
*Exhibit 02: Key Finding 2
*Exhibit 03: Key Finding 3
*Exhibit 04: Key Finding 5
*Exhibit 05: Key Finding 6
*Exhibit 06: Key Finding 7
***2. Market Landscape
**2.1 Market ecosystem
*2.1.1 Parent Market
*Exhibit 07 Parent market
*Exhibit 08: Market characteristics
**2.2 Value Chain Analysis
*Exhibit 09: Value Chain Analysis: Personal Products
*2.2.1 Inputs
*2.2.2 Inbound logistics
*2.2.3 Operations
*2.2.4 Outbound logistics
*2.2.5 Marketing and sales
*2.2.6 Support activities
*2.2.7 Innovation
***3. Market Sizing
**3.1 Market definition
*Exhibit 10: Offerings of vendors included in the market definition
**3.2 Market segment analysis
*Exhibit 11: Market segments
**3.3 Market size 2021
**3.4 Market outlook: Forecast for 2021 - 2026
*3.4.1Estimating growth rates for emerging and high-growth markets
*3.4.2Estimating growth rates for mature markets
*Exhibit 12: Global - Market size and forecast 2021 - 2026 ($ million)
*Exhibit 13: Global market: Year-over-year growth 2021 - 2026 (%)
***4. Five Forces Analysis
**4.1 Five Forces Summary
*Exhibit 14: Five forces analysis 2021 - 2026
**4.2 Bargaining power of buyers
*Exhibit 15: Bargaining power of the buyer
**4.3 Bargaining power of suppliers
*Exhibit 16: Bargaining power of the supplier
**4.4 Threat of new entrants
*Exhibit 17: Threat of new entrants
**4.5 Threat of substitutes
*Exhibit 18: Threat of substitutes
**4.6 Threat of rivalry
*Exhibit 19: Threat of rivalry
**4.7 Market condition
*Exhibit 20: Market condition - Five forces 2021
***5. Market Segmentation by Product
**5.1 Market segments
*Exhibit 21: Product- Market share 2021 - 2026 (%)
**5.2 Comparison by Product
*Exhibit 22: Comparison by Product
**5.3 HCGP - Market size and forecast 2021-2026
*Exhibit 23: HCGP - Market size and forecast 2021-2026 ($ million)
*Exhibit 24: HCGP - Year-over-year growth 2021-2026 (%)
**5.4 Hair styling spray - Market size and forecast 2021-2026
*Exhibit 25: Hair styling spray - Market size and forecast 2021-2026 ($ million)
*Exhibit 26: Hair styling spray - Year-over-year growth 2021-2026 (%)
**5.5 Dry shampoo - Market size and forecast 2021-2026
*Exhibit 27: Dry shampoo - Market size and forecast 2021-2026 ($ million)
*Exhibit 28: Dry shampoo - Year-over-year growth 2021-2026 (%)
**5.6 Market opportunity by Product
*Exhibit 29: Market opportunity by Product
***6. Customer landscape
*Technavio’s customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria
**6.1 Overview
*Exhibit 30: Customer landscape
***7. Geographic Landscape
**7.1 Geographic segmentation
*Exhibit 31: Market share by geography 2021-2026 (%)
**7.2 Geographic comparison
*Exhibit 32: Geographic comparison
**7.3 China - Market size and forecast 2021-2026
*Exhibit 33: China - Market size and forecast 2021-2026 ($ million)
*Exhibit 34: China - Year-over-year growth 2021-2026 (%)
**7.4 Japan - Market size and forecast 2021-2026
*Exhibit 35: Japan - Market size and forecast 2021-2026 ($ million)
*Exhibit 36: Japan - Year-over-year growth 2021-2026 (%)
**7.5 India - Market size and forecast 2021-2026
*Exhibit 37 India - Market size and forecast 2021-2026 ($ million)
*Exhibit 38: India - Year-over-year growth 2021-2026 (%)
**7.6 Australia - Market size and forecast 2021-2026
*Exhibit 39: Australia - Market size and forecast 2021-2026 ($ million)
*Exhibit 40: Australia - Year-over-year growth 2021-2026 (%)
**7.7 Rest of APAC- Market size and forecast 2021-2026
*Exhibit 41: Rest of APAC - Market size and forecast 2021-2026 ($ million)
*Exhibit 42: Rest of APAC - Year-over-year growth 2021-2026 (%)
**7.8 Market opportunity by geography
*Exhibit 43: Market opportunity by geography ($ million)
***8. Drivers, Challenges, and Trends
**8.1 Market drivers
*8.1.1 Evolving fashion trends in hair styling
*8.1.2 A rise in online sales of hair styling products
*8.1.3 A rise in the number of fashion-conscious consumers
**8.2 Market challenges
*8.2.1 Availability of counterfeit products
*8.2.2 High competition
*8.2.3 Regulatory compliances for product composition, labeling, and packaging
*8.2.4 Rapid spread of COVID-19 resulting in the shutdown of salons and spas
*Exhibit 44: Impact of drivers and challenges
**8.3 Market trends
*8.3.1 Growing demand for natural and organic hair styling products
*8.3.2 Growing adoption of home salon services
*8.3.3 Use of social media marketing
***9. Vendor Landscape
**9.1 Overview
*Exhibit 45: Vendor landscape
**9.2 Landscape disruption
*Exhibit 46: Landscape disruption
*Exhibit 47: Industry Risk
**9.3 Competitive landscape
***10. Vendor Analysis
**10.1 Vendors covered
*Exhibit 48: Vendors covered
**10.2 Market positioning of vendors
*Exhibit 49: ?Market positioning of vendors?
**10.3 Beiersdorf AG
*Exhibit 50: Beiersdorf AG - Overview
*Exhibit 51: Beiersdorf AG - Business segments
*Exhibit 52: Beiersdorf AG - Key offerings
*Exhibit 53: Beiersdorf AG - Segment focus
**10.4 Kao Corp.
*Exhibit 54: Kao Corp. - Overview
*Exhibit 55: Kao Corp. - Business segments
*Exhibit 56: Kao Corp. - Key offerings
*Exhibit 57: Kao Corp. - Segment focus
**10.5 LOreal SA
*Exhibit 58: LOreal SA - Overview
*Exhibit 59: LOreal SA - Business segments
*Exhibit 60: LOreal SA - Key offerings
*Exhibit 60: LOreal SA - Key offerings
**10.6 Oriflame Holding AG
*Exhibit 62: Oriflame Holding AG - Overview
*Exhibit 63: Oriflame Holding AG - Business segments
*Exhibit 64: Oriflame Holding AG - Key offerings
*Exhibit 65: Oriflame Holding AG - Segment focus
**10.7 Revlon Inc.
*Exhibit 66: Revlon Inc. - Overview
*Exhibit 67: Revlon Inc. - Business segments
*Exhibit 68: Revlon Inc. - Key offerings
*Exhibit 69: Revlon Inc. - Segment focus
**10.8 Shiseido Co. Ltd.
*Exhibit 70: Shiseido Co. Ltd. - Overview
*Exhibit 71: Shiseido Co. Ltd. - Business segments
*Exhibit 72: Shiseido Co. Ltd. - Key offerings
*Exhibit 73: Shiseido Co. Ltd. - Segment focus
**10.9 The Estee Lauder Co. Inc.
*Exhibit 74: The Estee Lauder Co. Inc. - Overview
*Exhibit 75: The Estee Lauder Co. Inc. - Business segments
*Exhibit 76: The Estee Lauder Co. Inc. - Key offerings
*Exhibit 77: The Estee Lauder Co. Inc. - Segment focus
**10.10 The Procter and Gamble Co.
*Exhibit 78: The Procter and Gamble Co. - Overview
*Exhibit 79: The Procter and Gamble Co. - Business segments
*Exhibit 80: The Procter and Gamble Co. - Key offerings
*Exhibit 81: The Procter and Gamble Co. - Segment focus
**10.11 Unilever Group
*Exhibit 82: Unilever Group - Overview
*Exhibit 83: Unilever Group - Business segments
*Exhibit 84: Unilever Group - Key offerings
*Exhibit 85: Unilever Group - Segment focus
**10.12 Wella Operations US LLC
*Exhibit 86: Wella Operations US LLC - Overview
*Exhibit 87: Wella Operations US LLC - Product and service
*Exhibit 88: Wella Operations US LLC - Key offerings
***11. Appendix
**11.1 Scope of the report
*11.1.1 ????Market definition
*11.1.2 ????Objectives
*11.1.3 ????Notes and caveats
**11.2 Currency conversion rates for US$
*Exhibit 89: ?Currency conversion rates for US$?
**11.3 Research Methodology
*Exhibit 90: ?Research Methodology
*Exhibit 91: ??Validation techniques employed for market sizing?
*Exhibit 92: ??Information sources
**11.4 List of abbreviations
*Exhibit 93: List of abbreviations
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