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The malted barley market size is estimated to grow by USD 1.11 billion at a CAGR of 2.12% between 2023 and 2028. Malted barley is experiencing significant growth in various end-user industries due to its unique properties and versatility. Its use extends beyond beer production to food and animal feed industries. In the food sector, malted barley is increasingly being used as a key ingredient in cereal-based products due to the growing awareness of their health benefits. These benefits include improved digestion, enhanced nutritional value, and a rich, full-bodied flavor. Furthermore, the demand for malted barley in animal feed is on the rise due to its high nutritional content and ability to enhance the palatability and digestibility of feed. Overall, the market for malted barley is poised for continued expansion, driven by these key factors.
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Malted barley is a key ingredient in various industries, including distilleries for alcohol production, food processing for unique flavors and health benefits, and the baking industry for nutritional properties. The production of malted barley involves germination, which enhances its nutritional value and gives it a distinctive taste. Malted barley is used in brewing beer, where it contributes to the beer's color, pH factor, and sugar level. In the food industry, malt extracts and syrups are derived from malted barley and used as sweeteners and flavor enhancers in various applications, including confectionery and breakfast cereals. Malted barley also finds use in the pharmaceutical industry for its medicinal properties, particularly in the treatment of heart-related ailments. The enzymatic process used in malt production also results in malted barley flakes, which are used in the baking industry as a functional ingredient. Major players in the malted barley market include Boortmalt, Buckie, and Morayshire coast, among others. The production capacity of these players is significant, and they prioritize maintaining high-quality standards to meet the diverse demands of various industries. The nutritional properties and phytochemical content of malted barley, including antioxidants and protein, make it a valuable commodity in the food and beverage industry. Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Increasing use of malted barley in end-user industries is notably driving market growth. The malted barley market has experienced notable growth in various end-use industries, particularly in food processing and beverages. In the food sector, malted barley is utilized in various forms, including extracts, syrups, and dry or liquid, enzymatic or non-enzymatic, dark or light-colored. The food processing industry values malted barley based on its solid content, enzymatic activity, color, pH factor, sugar reduction capacity, protein, ash, and microbiological profiles. For instance, the food industry has been incorporating malted barley due to its high protein and phytochemical content, as per the Food Navigator report in 2020. In the beverage sector, craft brewing and whisky production are significant consumers of malted barley.
Furthermore, the crop's ability to germinate, convert starches into fermentable sugars, and produce alcohol makes it an essential ingredient in these industries. Additionally, malted barley finds applications in confections, malted shakes, malt vinegar, flavored shakes, Milo, Horlicks, baked goods, bagels, and malt loaf, among others. Climate variability and economic status influence the productivity of malted barley crops, making it essential to maintain optimal growing conditions and ensure a stable supply chain. Thus, such factors are driving the growth of the market during the forecast period.
Rise in organic farming and concerns about environment is the key trend in the market. Malted barley is a key ingredient in various food and beverage industries, including craft brewing, whisky production, and the manufacturing of confections, malted shakes, malt vinegar, flavored shakes, and baked goods such as bagels and malt loaf. The malted barley market has experienced significant growth due to the increasing popularity of organic farming practices and consumer preference for natural and healthier food options. Lockdowns and economic instability have led to a surge in homemade beer brewing, further boosting the demand for malted barley. The Common Agricultural Policy (CAP) of the European Union and initiatives by organizations like BSG, Intergrain, and others have encouraged the production of high-quality malted barley.
Furthermore, climate variability poses a challenge to the productivity of malted barley crops, but farmers employ various methods such as germination techniques to optimize yields. The starch and fermentable sugars in malted barley are essential for the production of alcohol and other malted products. Malted barley is also used in the production of animal feed, particularly for dairy cattle, and in the manufacturing of popular food items like Milo and Horlicks. The market for malted barley is expected to continue its growth trajectory, driven by consumer demand for natural and organic food and beverage products. Thus, such trends will shape the growth of the market during the forecast period.
Climatic changes hampering barley production is the major challenge that affects the growth of the market. The market relies heavily on the production of barley as its primary raw material. Barley cultivation is subject to various external factors, including lockdowns and economic status, which can impact its availability and, consequently, the growth of the malted barley market. Europe, a significant barley-producing region, faces potential challenges due to climate variability and weather conditions.
Moreover, these factors can negatively affect the quantity and quality of barley crops, leading to potential price increases and supply shortages. Barley is used extensively in various industries, including craft brewing for homemade beer, baking for baked goods such as bagels and malt loaf, and in the production of whisky, confections, malted shakes, malt vinegar, flavored shakes, and food ingredients like Milo and Horlicks. The decline in barley production in Europe may therefore impact the global supply of these products. Hence, the above factors will impede the growth of the market during the forecast period
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Avangard Agro - The company offers malted barley such as corn, buckwheat, and oil flax.
The market research and growth report also includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market share growth by the beer segment will be significant during the forecast period. Malted barley plays a pivotal role in the production of beer, food, and various other products in the food processing industry. As the primary raw material in breweries and distilleries, its unique flavor and nutritional properties make it an essential ingredient in beer manufacturing. The global malted barley market is witnessing significant growth due to the thriving beer industry and increasing consumer preference for beer as a less harmful alcoholic beverage.
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The beer segment showed a gradual increase in the market share of USD 3.79 billion in 2018. Moreover, the food industry utilizes malted barley in various applications, including baking industry, confectionery, breakfast cereals, and malt beverages. Malt extracts and syrups derived from malted barley are widely used as raw materials in these industries. In addition, malted barley finds application as a caramel substitute in dairy products and condiments. The nutritional properties of malted barley, including its rich phytochemical content, antioxidants, and protein, make it a desirable ingredient in the food and beverage industry. Furthermore, the use of organic malted barley in food processing is gaining popularity due to its potential health benefits in mitigating heart-related ailments. Major malted barley manufacturers, such as Boortmalt and Buckie, based in Morayshire coast, have increased their production capacity and manufacturing operations to cater to the growing demand. The supply-chain operations of these companies ensure the timely delivery of high-quality malted barley to meet the needs of various industries. The enzymatic, color, pH factor, sugar level, protein, ash, and microbiological profiles of malted barley are crucial factors that influence its quality and demand in the market.
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Europe is estimated to contribute 38% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
Malted barley plays a pivotal role in the production of food and beverages, particularly in the distillery and brewing industries. This unique cereal grain undergoes a specific malting process, which results in the development of unique flavors and nutritional properties. Malted barley is rich in health benefits, including the ability to help manage heart-related ailments. Malt extracts and syrups derived from malted barley are widely used in the baking industry, confectionery, and breakfast cereals. In the beverage sector, malted barley is a crucial raw material for producing malt beverages and dairy products, as well as serving as a caramel substitute in condiments. The manufacturing operations of malted barley involve enzymatic processes that influence the color, pH factor, sugar level, protein, ash, microbiological profiles, and phytochemical content of the final product. Companies such as Boortmalt and Buckie, located on the Morayshire coast, have significant production capacity and supply-chain operations to meet the demands of the food processing industry. The malting process enhances the nutritional value of barley, making it a valuable ingredient for various food and beverage applications.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million " for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
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Malted barley is a crucial raw material in the production of various food and beverage items, including beer, distilled spirits, and food processing industries. The unique flavor and nutritional properties of malted barley make it an essential ingredient in these industries. In the beer industry, malted barley is used to produce malt extracts and syrups, which are essential in brewing. In the distillery, it is used to produce malted barley spirits. Malted barley also finds extensive applications in the food industry, particularly in the baking industry, confectionery, breakfast cereals, malt beverages, dairy products, and condiments. It serves as a caramel substitute and adds color, flavor, and texture to these products.
Furthermore, the production of malted barley involves enzymatic processes that affect the pH factor, sugar level, protein, ash, microbiological profiles, and phytochemical content of the barley. These factors contribute to the nutritional properties of malted barley, making it a valuable ingredient in various food and beverage applications. Major players in the malted barley market include Boortmalt, Buckie, and Morayshire coast. These companies have significant production capacity and manufacturing and supply-chain operations to meet the growing demand for malted barley in various industries. The health benefits associated with malted barley, including its potential role in preventing heart-related ailments, further boost the market's growth.
Market Scope |
|
Report Coverage |
Details |
Page number |
134 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 2.12% |
Market growth 2024-2028 |
USD 1.11 billion |
Market structure |
Concentrated |
YoY growth 2023-2024(%) |
2.06 |
Regional analysis |
Europe, APAC, North America, Middle East and Africa, and South America |
Performing market contribution |
Europe at 38% |
Key countries |
Russia, France, Germany, Canada, and Australia |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Avangard Agro, Axereal, COFCO International, Malting Company of Ireland Ltd, Muntons Plc, Rahr Corp., The Soufflet Group, United Malt Group Ltd., Viking Malt, and VIVESCIA |
Market dynamics |
Parent market analysis, Market Forecasting, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for market forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Application
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
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