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The malted barley market share is expected to increase by USD 456.02 million from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 0.89%.
This malted barley market research report provides valuable insights on the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the malted barley market segmentation by application (beer, whiskey, and others) and geography (Europe, APAC, North America, the Middle East and Africa, and South America). The malted barley market report also offers information on several market vendors, including Archer Daniels Midland Co., Avangard Agro, Axereal Croatia, Cargill Inc., COFCO International, GrainCorp Ltd., J. Ruckdeschel and Sohne GmbH and Co. KG, Malting Company of Ireland Ltd, Muntons plc, Rahr Corp, The Soufflet Group, Tsingtao Brewery Co. Ltd., United Canadian Malt Ltd., United Malt Group Ltd., Viking Malt, and VIVESCIA among others.
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The research studied the historical data considered for years, with 2021 as the base year and 2022 as the estimated year, and produced drivers, trends, and challenges for the malted barley market.
Key Malted Barley Market Driver
The increasing use of malted barley in end-user industries is one of the key factors driving the global malted barley market growth. The demand for malted barley in various end-user industries, such as the food processing and beverages industries, is increasing significantly. In the food processing industry, malted barley is used in different forms, including as extracts, syrups, liquid or dry, enzymatic or non-enzymatic, and dark or light colored. In the food processing industry, malted barley is used according to its solid content, enzymatic activity, color, pH factor, ability to reduce sugar levels, protein content, and ash and microbiological profiles. For instance, according to the food navigator report released in 2020, food processing industries are making use of malted barley due to its high protein and phytochemical content. The use of phytochemicals in food products provides antioxidants and nutrition for the human body. Moreover, the demand for malted barley in the alcoholic beverages industry is also increasing significantly. Due to the high consumption rate of beer and whiskey in Europe, North America, and Asia, the demand for malted barley is also rising for the production of alcoholic beverages. Thus, increasing the use of malted barley in end-user industries is expected to drive the growth of the global malted barley market during the forecast period.
Key Malted Barley Market Trend
The rise in organic farming and concerns over the environment will fuel the global malted barley market growth. Organic farming is done without the use of artificial substances and harmful pesticides, which increases the productive capacity of a piece of land. Organic farming relies on organic fertilizers such as green manure, compost, and others. It includes methods such as crop rotation. Instead of using artificial enhancers such as pesticides, organic farmers use organic herbicides, fungicides, and other natural inputs that enhance the quality of the cultivated crops. Organic products are sold at a premium, unlike their inorganic counterparts. Hence, they are more profitable for farmers. Governments of several countries also provide incentives to farmers that adopt organic farming. Government certification adds authenticity to organic products. The rising demand for organic products across the world has encouraged many farmers to adopt organic farming techniques. Environmental concerns are another major factor that influences consumers to purchase organic food. This is expected to drive the growth of the global malted barley market during the forecast period.
Key Malted Barley Market Challenge
Climate change hampering barley production is the major challenge to the global malted barley market growth. The major raw material used in the production of malt is barley. Hence, the global malted barley market is highly dependent on the production of barley. Fluctuations in the availability of barley may impede the growth of the global malted barley market during the forecast period. The reduction in barley harvests will also lead to a decline in the production of barley, triggering a price rise due to the increasing demand from end-users worldwide. Europe is one of the major barley-producing regions globally. It is estimated that barley production in Europe may decline significantly in the coming years due to global warming. Climate change and fluctuating weather conditions can affect the volume and quality of crop yield. Climatic conditions globally are changing rapidly, with severe droughts and floods. Global warming is resulting in extreme weather conditions, which can affect the production of barley worldwide. Weather phenomena, such as El Nino and La Nina, lead to severe weather conditions, like droughts and floods, in various parts of the world. Thus, climatic changes can affect the production of barley and impede the growth of the global malted barley market during the forecast period.
This malted barley market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global malted barley market as a part of the global packaged foods and meats products market under the global food products segment of the global food, beverage, and tobacco market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the malted barley market during the forecast period.
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
This statistical study of the malted barley market encompasses successful business strategies deployed by the key vendors. The malted barley market is fragmented, and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments while maintaining their positions in the slow-growing segments.
The vendor profiles are designed to help clients improve their market position and information on production and sustainability along with this the report provides a detailed analysis of several leading Companies.
Our report provides extensive information on the value chain analysis for the malted barley market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain of the global packaged foods and meats products market includes the following core components:
The report has further elucidated other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
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45% of the market’s growth will originate from Europe during the forecast period. Russia, Germany, and France are the key markets for the malted barley market in Europe. Market growth in this region will be faster than the growth of the market in other regions.
The increasing use of malted barley in end-user industries will facilitate the malted barley market's growth in Europe over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID-19 Impact and Recovery Analysis
In 2020, the outbreak of COVID-19 severely affected economic growth in Europe. To limit the spread of the pandemic, the governments in Italy, France, Germany, Spain, the UK, and other countries imposed stringent lockdowns. This led to a shutdown of manufacturing activities in various end-user industries, such as the food processing and the food and beverage industries, which are the major end-users of malted barley. Moreover, the production of malted barley declined significantly during the pandemic, owing to a decline in agricultural production across Europe. All these factors negatively impacted the growth of the malted barley market in Europe in 2020. However, the lockdowns were lifted in the second half of 2020, owing to large-scale vaccination drives conducted across Europe, which led to the resumption of operations in the food processing and food and beverage industries, which is expected to drive the demand for malted barely in these industries. Hence, the malted barely market in Europe is expected to grow during the forecast period.
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The malted barley market share growth in the beer segment will be significant during the forecast period. Malted barley is the main raw material used in the manufacturing of beer. The surge in the global malted barley market is due to the thriving beer industry. Beer is considered a casual drink globally and is less harmful in comparison to other alcoholic beverages.
This report provides an accurate prediction of the contribution of all the segments to the growth of the malted barley market size and actionable market insights on the post-COVID-19 impact on each segment.
Malted Barley Market Scope |
|
Report Coverage |
Details |
Page number |
120 |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of 0.89% |
Market growth 2022-2026 |
$456.02 million |
Market structure |
Fragmented |
YoY growth (%) |
1.82 |
Regional analysis |
Europe, APAC, North America, the Middle East and Africa, and South America |
Performing market contribution |
Europe at 45% |
Key consumer countries |
Canada, Australia, Russia, Germany, and France |
Competitive landscape |
Leading companies, Competitive Strategies, Consumer engagement scope |
Key companies profiled |
Archer Daniels Midland Co., Avangard Agro, Axereal Croatia, Cargill Inc., COFCO International, GrainCorp Ltd., J. Ruckdeschel and Sohne GmbH and Co. KG, Malting Company of Ireland Ltd, Muntons plc, Rahr Corp, The Soufflet Group, Tsingtao Brewery Co. Ltd., United Canadian Malt Ltd., United Malt Group Ltd., Viking Malt, and VIVESCIA |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Application
6 Customer Landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
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