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EMEA Construction Market by End-user, Type, and Geography - Forecast and Analysis 2023-2027

  • Published: Mar 2023
  • Pages: 150
  • SKU: IRTNTR73326
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The construction market in EMEA is estimated to grow by USD 336.62 billion from 2022 to 2027, and the market's growth momentum will accelerate at a CAGR of 4.95%. The growth of the market depends on several factors, including the increase in the construction of green buildings, the increase in infrastructure investments, and the adoption of dry construction techniques.

This report extensively covers market segmentation by end-user (private sector and public sector), type (commercial and residential), and geography (Germany, France, UK, Spain, and Rest of EMEA). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

What will be the Size of the Construction Market in EMEA During the Forecast Period?

Construction Market in EMEA Size

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Technavio’s Exclusive Construction Market in EMEA Customer Landscape

The report includes the adoption lifecycle of the market, spanning from the innovator’s stage to the laggard’s stage. Furthermore, the report includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies. 

Construction Market in EMEA Share by Geography

Key Drivers, Trends, and Challenges

Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.    

Key Driver

The increase in the construction of green buildings is a key driver impacting the growth of the construction market in EMEA. The construction, establishment, and other services require substantial amounts of energy and costs. Moreover, buildings emit large amounts of greenhouse gases, which are harmful to the environment. This highlights the need for appropriate energy-efficient buildings, such as green buildings.

Green buildings minimize energy consumption and efficiently utilize the available energy to meet all their requirements. The demand for such buildings will grow significantly during the forecast period, with the growing awareness about global warming and climate change. The rising demand for residential and non-residential building spaces in EMEA will drive energy consumption, improve efficiency in the building sector, and reduce emissions. Such developments will boost the market prospects for energy-efficient buildings. 

Significant Trend

The growing demand for modular houses is a key trend influencing the growth of the construction market in EMEA. Modular houses are manufactured at an offsite location and then shipped to the required location to be assembled and built. These houses offer buyers the flexibility to incorporate their own designs and specifications. The popularity of such houses has been increasing steadily over the last few years owing to rising housing rents and the high cost of building new houses.

The demand for modular houses in EMEA is expected to increase significantly during the forecast period, especially among nuclear families. The cost of these houses is low when compared to traditional houses, which has increased their demand. Thus, the growing demand for modular houses is expected to support the growth of the Europe, Middle East, and Africa construction market during the forecast period.

Major  Challenge

Lack of awareness and volatility in transportation charges will challenge the growth of the construction market in EMEA during the forecast period. Modular constructed parts need to be transported from manufacturing units to the construction site. The transportation of these parts requires special vehicles. Moreover, the carriage charges vary due to factors such as lack of planning of city roads, use of private cars, road capacity, and insufficient and inadequate public transport, which further increases the cost of modular construction.

Fuel prices, mode of transportation, and the distance to be covered also affect transportation costs. Any delay in transporting modularly constructed parts will lead to a delay in construction projects. In addition, many people are unaware of modular construction methods, as they are accustomed to traditional construction methods. Contractors are also often unaware of new construction methods, which lowers their lower adoption. Such factors may impede the growth of the market during the forecast period.

Who are the Major EMEA Construction Market Vendors?

Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

AFRIDECA Group (Pty) Ltd. - The company offers construction services such as shopping malls, multi-story office complexes, and manufacturing facilities. The company offers services that include construction work for buildings and civil engineering, installation and assembly work, building completion, and finishing work.

Al Naboodah Construction Group - The company offers construction services such as roads, highways, bridges, tunnels, and dams. It also offers civil engineering, mechanical, electrical, and plumbing services, as well as constructs airports, tunnels, and buildings.

We also have detailed analyses of the market’s competitive landscape and offer information on 20 market vendors, including:

  • ACS Construction Group Ltd.
  • Airolink Building Contracting LLC
  • Al Futtaim Group Co.
  • Al Habtoor Group LLC
  • Arabtec Constructions
  • Balfour Beatty Plc
  • BIC Contracting LLC
  • BOUYGUES
  • Consolidated Contractors Co.
  • Dutco Group
  • Eiffage
  • Implenia AG
  • Khansaheb Civil Engineering LLC
  • Kier Group plc
  • Skanska AB
  • UCCHolding
  • Vinci
  • WBHO Ltd.

 

The report offers a deep understanding of the market and its players through a combined qualitative and quantitative analysis of vendors. Technavio classifies vendors into categories based on their business approach, including pure-play, category-focused, industry-focused, and diversified. Vendors are categorized into dominant, leading, strong, tentative, and weak to understand the dos and don’ts of business, which, in turn, can help clients make the best decisions.  

Construction Market in EMEA Segmentation by End-user, Type, and Geography 

End-user Segment Analysis: 

The private sector segment includes residential as well as commercial projects. The aging buildings and the growing resale of properties in EMEA have increased the need for renovation and modernization of building structures in the private sector. Moreover, governments of various countries are implementing policies for building contractors and house owners to ensure energy efficiency.

Construction Market in EMEA Size

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The private sector segment was valued at USD 695.34 billion in 2017 and continued to grow until 2021. The private sector is anticipated to play a major role in the delivery of infrastructure projects in the future. Currently, more than USD 50 billion of social infrastructure work is being completed, while USD 70 billion is in various stages of planning. These factors will drive the growth of the segment in the Europe, Middle East, and Africa construction market during the forecast period.

Type Segment Analysis:

The commercial segment will account for a significant share of the market growth during the forecast period. The growth of the segment is attributed to factors such as plans by various governments to develop the tourism sector. The demand for construction activities in the commercial market segment is expected to grow during the forecast period owing to high investments in the commercial real estate market and the industrial sector in EMEA. 

Segment Overview

The report forecasts market growth by revenue at global, regional, and country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. 

  • Type Outlook (USD Billion, 2017 - 2027)
    • Commercial 
    • Residential 
  • End-user Outlook (USD Billion, 2017 - 2027)
    • Private sector 
    • Public sector 
  • Region Outlook (USD Billion, 2017 - 2027)
    • Germany 
    • France 
    • UK 
    • Spain 
    • Rest of EMEA

EMEA Construction Market Scope

Report Coverage

Details

Page number

150

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 4.95%

Market growth 2023-2027

USD 336.62 billion

Market structure

Fragmented

YoY growth 2022-2023(%)

4.55

Key countries

Germany, France, UK, Spain, and Rest of EMEA

Competitive landscape

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

ACS Construction Group Ltd., AFRIDECA Group (Pty) Ltd., Airolink Building Contracting LLC, Al Futtaim Group Co., Al Habtoor Group LLC, Al Naboodah Construction Group, Arabtec Constructions, Balfour Beatty Plc, BIC Contracting LLC, BOUYGUES, Consolidated Contractors Co., Dutco Group, Eiffage, Implenia AG, Khansaheb Civil Engineering LLC, Kier Group plc, Skanska AB, UCCHolding, Vinci, and WBHO Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this EMEA Construction Market Report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the construction market in EMEA between 2023 and 2027
  • Precise estimation of the size of the Europe, Middle East, and Africa construction market and its contribution to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the market industry across EMEA
  • A thorough analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of EMEA construction market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Country Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 13: Market segments
  • 3.3 Market size 2022
    • 3.4 Market outlook: Forecast for 2022-2027
      • Exhibit 14: Chart on EMEA - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 15: Data Table on Regional - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 16: Chart on EMEA: Year-over-year growth 2022-2027 (%)
      • Exhibit 17: Data Table on Regional - Market size and forecast 2022-2027 ($ billion)

    4 Historic Market Size

    • 4.1 Construction market in EMEA 2017 - 2021
      • Exhibit 18: Historic Market Size – Data Table on Construction market in EMEA 2017 - 2021 ($ billion)
    • 4.2 End-user Segment Analysis 2017 - 2021
      • Exhibit 19: Historic Market Size – End-user Segment 2017 - 2021 ($ billion)
    • 4.3 Type Segment Analysis 2017 - 2021
      • Exhibit 20: Historic Market Size – Type Segment 2017 - 2021 ($ billion)
    • 4.4 Geography Segment Analysis 2017 - 2021
      • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ billion)

    5 Five Forces Analysis

    • 5.1 Five forces summary
      • Exhibit 22: Five forces analysis - Comparison between 2022 and 2027
    • 5.2 Bargaining power of buyers
      • Exhibit 23: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • 5.3 Bargaining power of suppliers
      • Exhibit 24: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • 5.4 Threat of new entrants
      • Exhibit 25: Threat of new entrants – Impact of key factors in 2022 and 2027
    • 5.5 Threat of substitutes
      • Exhibit 26: Threat of substitutes – Impact of key factors in 2022 and 2027
    • 5.6 Threat of rivalry
      • Exhibit 27: Threat of rivalry – Impact of key factors in 2022 and 2027
    • 5.7 Market condition
      • Exhibit 28: Chart on Market condition - Five forces 2022 and 2027

    6 Market Segmentation by End-user

    • 6.1 Market segments
      • Exhibit 29: Chart on End-user - Market share 2022-2027 (%)
      • Exhibit 30: Data Table on End-user - Market share 2022-2027 (%)
    • 6.2 Comparison by End-user
      • Exhibit 31: Chart on Comparison by End-user
      • Exhibit 32: Data Table on Comparison by End-user
    • 6.3 Private sector - Market size and forecast 2022-2027
      • Exhibit 33: Chart on Private sector - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 34: Data Table on Private sector - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 35: Chart on Private sector - Year-over-year growth 2022-2027 (%)
      • Exhibit 36: Data Table on Private sector - Year-over-year growth 2022-2027 (%)
    • 6.4 Public sector - Market size and forecast 2022-2027
      • Exhibit 37: Chart on Public sector - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 38: Data Table on Public sector - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 39: Chart on Public sector - Year-over-year growth 2022-2027 (%)
      • Exhibit 40: Data Table on Public sector - Year-over-year growth 2022-2027 (%)
    • 6.5 Market opportunity by End-user
      • Exhibit 41: Market opportunity by End-user ($ billion)
      • Exhibit 42: Data Table on Market opportunity by End-user ($ billion)

    7 Market Segmentation by Type

    • 7.1 Market segments
      • Exhibit 43: Chart on Type - Market share 2022-2027 (%)
      • Exhibit 44: Data Table on Type - Market share 2022-2027 (%)
    • 7.2 Comparison by Type
      • Exhibit 45: Chart on Comparison by Type
      • Exhibit 46: Data Table on Comparison by Type
    • 7.3 Commercial - Market size and forecast 2022-2027
      • Exhibit 47: Chart on Commercial - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 48: Data Table on Commercial - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 49: Chart on Commercial - Year-over-year growth 2022-2027 (%)
      • Exhibit 50: Data Table on Commercial - Year-over-year growth 2022-2027 (%)
    • 7.4 Residential - Market size and forecast 2022-2027
      • Exhibit 51: Chart on Residential - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 52: Data Table on Residential - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 53: Chart on Residential - Year-over-year growth 2022-2027 (%)
      • Exhibit 54: Data Table on Residential - Year-over-year growth 2022-2027 (%)
    • 7.5 Market opportunity by Type
      • Exhibit 55: Market opportunity by Type ($ billion)
      • Exhibit 56: Data Table on Market opportunity by Type ($ billion)

    8 Customer Landscape

    • 8.1 Customer landscape overview
      • Exhibit 57: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    9 Geographic Landscape

    • 9.1 Geographic segmentation
      • Exhibit 58: Chart on Market share by geography - 2022-2027 (%)
      • Exhibit 59: Data Table on Market share by geography - 2022-2027 (%)
    • 9.2 Geographic comparison
      • Exhibit 60: Chart on Geographic comparison
      • Exhibit 61: Data Table on Geographic comparison
    • 9.3 Germany - Market size and forecast 2022-2027
      • Exhibit 62: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 63: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 64: Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Exhibit 65: Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • 9.4 France - Market size and forecast 2022-2027
      • Exhibit 66: Chart on France - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 67: Data Table on France - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 68: Chart on France - Year-over-year growth 2022-2027 (%)
      • Exhibit 69: Data Table on France - Year-over-year growth 2022-2027 (%)
    • 9.5 UK - Market size and forecast 2022-2027
      • Exhibit 70: Chart on UK - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 71: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 72: Chart on UK - Year-over-year growth 2022-2027 (%)
      • Exhibit 73: Data Table on UK - Year-over-year growth 2022-2027 (%)
    • 9.6 Spain - Market size and forecast 2022-2027
      • Exhibit 74: Chart on Spain - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 75: Data Table on Spain - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 76: Chart on Spain - Year-over-year growth 2022-2027 (%)
      • Exhibit 77: Data Table on Spain - Year-over-year growth 2022-2027 (%)
    • 9.7 Rest of EMEA - Market size and forecast 2022-2027
      • Exhibit 78: Chart on Rest of EMEA - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 79: Data Table on Rest of EMEA - Market size and forecast 2022-2027 ($ billion)
      • Exhibit 80: Chart on Rest of EMEA - Year-over-year growth 2022-2027 (%)
      • Exhibit 81: Data Table on Rest of EMEA - Year-over-year growth 2022-2027 (%)
    • 9.8 Market opportunity by geography
      • Exhibit 82: Market opportunity by geography ($ billion)
      • Exhibit 83: Data Table on Market opportunity by geography ($ billion)

    10 Drivers, Challenges, and Trends

    • 10.1 Market drivers
      • 10.2 Market challenges
        • 10.3 Impact of drivers and challenges
          • Exhibit 84: Impact of drivers and challenges in 2022 and 2027
        • 10.4 Market trends

          11 Vendor Landscape

          • 11.1 Overview
            • 11.2 Vendor landscape
              • Exhibit 85: Overview on Criticality of inputs and Factors of differentiation
            • 11.3 Landscape disruption
              • Exhibit 86: Overview on factors of disruption
            • 11.4 Industry risks
              • Exhibit 87: Impact of key risks on business

            12 Vendor Analysis

            • 12.1 Vendors covered
              • Exhibit 88: Vendors covered
            • 12.2 Market positioning of vendors
              • Exhibit 89: Matrix on vendor position and classification
            • 12.3 ACS Construction Group Ltd.
              • Exhibit 90: ACS Construction Group Ltd. - Overview
              • Exhibit 91: ACS Construction Group Ltd. - Product / Service
              • Exhibit 92: ACS Construction Group Ltd. - Key offerings
            • 12.4 AFRIDECA Group (Pty) Ltd.
              • Exhibit 93: AFRIDECA Group (Pty) Ltd. - Overview
              • Exhibit 94: AFRIDECA Group (Pty) Ltd. - Product / Service
              • Exhibit 95: AFRIDECA Group (Pty) Ltd. - Key offerings
            • 12.5 Al Naboodah Construction Group
              • Exhibit 96: Al Naboodah Construction Group - Overview
              • Exhibit 97: Al Naboodah Construction Group - Product / Service
              • Exhibit 98: Al Naboodah Construction Group - Key offerings
            • 12.6 Arabtec Constructions
              • Exhibit 99: Arabtec Constructions - Overview
              • Exhibit 100: Arabtec Constructions - Product / Service
              • Exhibit 101: Arabtec Constructions - Key offerings
            • 12.7 Balfour Beatty Plc
              • Exhibit 102: Balfour Beatty Plc - Overview
              • Exhibit 103: Balfour Beatty Plc - Business segments
              • Exhibit 104: Balfour Beatty Plc - Key offerings
              • Exhibit 105: Balfour Beatty Plc - Segment focus
            • 12.8 BIC Contracting LLC
              • Exhibit 106: BIC Contracting LLC - Overview
              • Exhibit 107: BIC Contracting LLC - Product / Service
              • Exhibit 108: BIC Contracting LLC - Key offerings
            • 12.9 BOUYGUES
              • Exhibit 109: BOUYGUES - Overview
              • Exhibit 110: BOUYGUES - Product / Service
              • Exhibit 111: BOUYGUES - Key offerings
            • 12.10 Consolidated Contractors Co.
              • Exhibit 112: Consolidated Contractors Co. - Overview
              • Exhibit 113: Consolidated Contractors Co. - Product / Service
              • Exhibit 114: Consolidated Contractors Co. - Key offerings
            • 12.11 Eiffage
              • Exhibit 115: Eiffage - Overview
              • Exhibit 116: Eiffage - Product / Service
              • Exhibit 117: Eiffage - Key offerings
            • 12.12 Implenia AG
              • Exhibit 118: Implenia AG - Overview
              • Exhibit 119: Implenia AG - Product / Service
              • Exhibit 120: Implenia AG - Key offerings
            • 12.13 Kier Group plc
              • Exhibit 121: Kier Group plc - Overview
              • Exhibit 122: Kier Group plc - Business segments
              • Exhibit 123: Kier Group plc - Key offerings
              • Exhibit 124: Kier Group plc - Segment focus
            • 12.14 Skanska AB
              • Exhibit 125: Skanska AB - Overview
              • Exhibit 126: Skanska AB - Business segments
              • Exhibit 127: Skanska AB - Key offerings
              • Exhibit 128: Skanska AB - Segment focus
            • 12.15 UCCHolding
              • Exhibit 129: UCCHolding - Overview
              • Exhibit 130: UCCHolding - Product / Service
              • Exhibit 131: UCCHolding - Key offerings
            • 12.16 Vinci
              • Exhibit 132: Vinci - Overview
              • Exhibit 133: Vinci - Business segments
              • Exhibit 134: Vinci - Key offerings
              • Exhibit 135: Vinci - Segment focus
            • 12.17 WBHO Ltd.
              • Exhibit 136: WBHO Ltd. - Overview
              • Exhibit 137: WBHO Ltd. - Business segments
              • Exhibit 138: WBHO Ltd. - Key offerings
              • Exhibit 139: WBHO Ltd. - Segment focus

            13 Appendix

            • 13.1 Scope of the report
              • 13.2 Inclusions and exclusions checklist
                • Exhibit 140: Inclusions checklist
                • Exhibit 141: Exclusions checklist
              • 13.3 Currency conversion rates for US$
                • Exhibit 142: Currency conversion rates for US$
              • 13.4 Research methodology
                • Exhibit 143: Research methodology
                • Exhibit 144: Validation techniques employed for market sizing
                • Exhibit 145: Information sources
              • 13.5 List of abbreviations
                • Exhibit 146: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              Construction market growth will increase by $336.62 billion during 2023-2027.
              The construction market is expected to grow at a CAGR of 4.95% during 2023-2027.
              Technavio has segmented the construction market by end-user (Private sector and Public sector) ,type (Commercial and Residential) , and geography (EMEA).
              ACS Construction Group Ltd., AFRIDECA Group (Pty) Ltd., Airolink Building Contracting LLC, Al Futtaim Group Co., Al Habtoor Group LLC, Al Naboodah Construction Group, Arabtec Constructions, Balfour Beatty Plc, BIC Contracting LLC, BOUYGUES, Consolidated Contractors Co., Dutco Group, Eiffage, Implenia AG, Khansaheb Civil Engineering LLC, Kier Group plc, Skanska AB, UCCHolding, Vinci, WBHO Ltd. are a few of the key vendors in the construction market.
              EMEA will register the highest growth rate of 100% among the other regions. Therefore, the construction market in EMEA is expected to garner significant business opportunities for the vendors during the forecast period.
              • Germany
              • France
              • UK
              • Spain
              • Rest of EMEA
              The key factors driving the construction market growth are:
              • Increase in construction of green buildings
              • Adoption of new technologies and materials
              The construction market vendors should focus on grabbing business opportunities from the private sector segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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