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The Europe - corporate training market size is estimated to grow at a CAGR of 7.41% between 2022 and 2027. The market size is forecast to increase by USD 12,929.47 million. The report includes historic market data from 2017 to 2021. It also extensively covers market segmentation by product (technical course and non-technical course), type (blended and e-learning) and geography (Western Europe, Nordic Countries, Southern Europe, Central and Eastern Europe). This report also includes an in-depth analysis of drivers, trends, and challenges.
Digitization of learning materials is notably driving the market growth. The adoption of cloud-based services such as corporate training and content management systems (CMS) is increasing with advances in technology. Along with the increase in technical innovations and digitization of learning material, new standards in corporate training resulted in cost reduction and increased efficiency of digital processes. The rising popularity of online learning has enabled employees to save their time and money in reskilling themselves, unlike enrolling in traditional training sessions conducted in corporations that consume more time in addition to regular working hours. Therefore, companies are launching different online corporate training, which will fuel the Europe - corporate training market during the forecast period.
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Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Adobe Inc. - The company offers corporate training in job roles such as Content Author, System Architect, and System Administrator.
The corporate training market in Europe report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market share growth by the technical course will be significant during the forecast period. During the forecast period, the Europe - corporate training market through technical courses is anticipated to grow steadily. Technical training refers to a process of coaching, mentoring, and teaching employees to perform technical tasks on the job more accurately and comprehensively.
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The technical course was the largest and was valued at USD 12,012.47 million in 2017 and continued to grow by 2021. The demand for technical courses is high in the automotive, oil and gas, and manufacturing sectors of the region. The major technical course domains in the Europe - corporate training market include training related to data science, business process management (BPM), robotics process automation (RPA), mobile and web development, and big data. Additionally, the number of small and medium-sized enterprises (SMBs) is continuously rising, fueling the growth of technical courses related to the service sector in Europe. Several emerging countries in Europe, such as Bulgaria, Poland, and Romania, are being targeted by IT giants to outsource their business activities because of the availability of cheap labor and a booming IT sector. Hence, the technical course segment is expected to grow significantly, fueling the corporate training market in Europe during the forecast period.
Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The emergence of IoT and wearable devices is an emerging trend shaping the market growth. Over the last few years, the corporate training industry has seen a rise in the adoption of digital solutions to implement e-learning. Wearable devices or apps are emerging as the most convenient and time-saving solutions, ranging from logging trainee attendance to monitoring their performance in an Internet-enabled room. Smart glasses, such as Google Glass, and smartwatches, such as Apple Watch, are rapidly gaining popularity among audiences and corporate trainers to create interactive and immersive learning experiences. Wearable devices, when used in collaboration with educational technologies like augmented reality (AR) and virtual reality (VR), have immense potential to create accurate, multidimensional simulations for learning and development purposes in modern organizations.
Moreover, trainees can rewind and practice sessions accordingly. Similarly, clip-on cameras are tiny badge-sized devices that can record interactions with coworkers and customers and then use them for feedback purposes. Thus, the emergence of IoT and wearable devices will fuel the growth of the corporate training market in Europe during the forecast period.
Increasing competition from in-house training is a significant challenge hindering the market growth. Vendors operating in the Europe - corporate training market are facing a significant challenge from the unorganized sector due to favorable market conditions. Additionally, many companies offer in-house training to employees, especially in the construction, automotive, and BFSI sectors.
In addition, the majority of companies operating in these sectors have training departments, adequate marketing, and technical and managerial resources to cater to the training demands and reduce their dependency on external vendors. Thus, growing competition from in-house training can hinder the growth of the corporate training market in Europe during the forecast period
The report includes the adoption lifecycle of the market, from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Corporate Training Market in Europe Customer Landscape
The corporate training market in Europe report forecasts market growth by revenue and analysis of the latest trends and growth opportunities from 2017 to 2027.
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Corporate Training Market In Europe Scope |
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Report Coverage |
Details |
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Page number |
149 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 7.41% |
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Market growth 2023-2027 |
USD 12,929.47 million |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
6.65 |
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Key countries |
Western Europe, Nordic Countries, Southern Europe, and Central and Eastern Europe |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Adobe Inc., Articulate Global Inc., Blanchard Training and Development Inc., Cegos Group, Cisco Systems Inc., City and Guilds Group, Cornerstone OnDemand Inc., D2L Corp., DEMOS, Development Dimensions International Inc., Franklin Covey Co., John Wiley and Sons Inc., Korn Ferry, Learning Technologies Group Plc, Mind Gym Plc, NIIT Ltd., Richardson Sales Performance, Skillsoft Corp., Wilson Learning Worldwide Inc., and BTS Group AB |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Type
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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