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Global Two-wheeler Throttle by Wire (TBW) System Market 2017-2021

  • Published: May 2017
  • Pages: 70
  • SKU: IRTNTR12573
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This industry research report identifies Bosch, DENSO, and Continental as the key vendors in the global two-wheeler throttle by wire (TBW) system market. This industry research report also presents a competitive analysis of the market by application (compact size and full size) and by geography (the Americas, APAC, and Europe).

Overview of the global two-wheeler throttle by wire (TBW) system market

Market research analysts at Technavio predict that the global two-wheeler throttle by wire (TBW) system market will grow steadily over the next four years and in terms of units, will post a CAGR of more than 7% by 2021. This market research analysis identifies the increase in number of motorcycle touring communities and events as one of the key growth factors for the global two-wheeler throttle by wire (TBW) system market. In the recent years, motorcyclists are organizing motorcycle touring activities to retain their enthusiasm of riding. Moreover, hosting touring activities involve traveling for long distances while consecutively en-routing and organizing camps. Traveling may also be limited to days and can further go on for months ahead. The long-distance preplanned journey will also contribute in the growth of the two-wheeler TBW market over the years. Some of the prominent long-distance touring communities include German Globetrotter Club with a presence in 23 countries and Harley Owners Group (HOG).

In addition to the rapid increase in motorcycle touring communities, the rising penetration of fuel injected low-powered motorcycles in emerging economies will also stimulate the growth of the market. The consumers in the emerging economies increasingly prefer commuting bikes that deliver robust fuel-efficiency. To target the price-sensitive consumers, the vendors in the emerging economies are manufacturing low-cost fuel injection system at affordable price ranges for daily commuting. One of the major manufacturer DENSO, already offers fuel-injection systems for motorcycles having low-engine capacity.

Competitive landscape and key vendors

The two-wheeler TBW system market is characterized by the presence of well-established players. To cater to the growing demands for the consumers, the vendors are investing heavily in research and development. To retain their existing position in the electronic throttle control market, the vendors are competing based on various factors such as availability, pricing, quality, and consumer relationship. Moreover, the vendors are also engaging in robust technical innovations to retain their respective market shares.

The leading vendors in the market are –

  • Bosch
  • DENSO
  • Continental

The other prominent vendors in the market are Hitachi, Curtiss Wright, HELLA, Magneti Marelli, and Visteon.

Market segmentation by application and analysis of the two-wheeler TBW system market

  • Compact size
  • Full size

During 2016, the full-size segment dominated the TBW system market. The growth of the electronic throttle control market in this segment attributes to an increase in the number of motorcycle events and motorcycle tourer communities. The growing popularity of cruising allows consumers to prefer high-end luxury bikes that deliver superior torque without comprising the RPM rates. The robust stability and convenience associated with the bikes will further fuel the growth of the market segment, which in turn, will spur the growth of the two-wheeler TBW market over the next few years.

Market segmentation by geography and analysis of the two-wheeler TBW system market

  • Americas
  • APAC
  • Europe

Europe accounted for the major share of the two-wheeler TBW system market during 2016. The presence of numerous bike manufacturing plants in the region and a substantial increase in the sale of sports and tourer motorcycles, will be the major factors fueling the market’s growth in this region. Furthermore, factors such as increasing fuel costs, frequent maintenance for passenger cars, and the rising road congestions, will also drive the growth of the electronic throttle control market in this region.

Key questions answered in the report include

  • What will the market size and the growth rate be in 2021?
  • What are the key factors driving the global two-wheeler TBW system market?
  • What are the key market trends impacting the growth of the global two-wheeler TBW system market?
  • What are the challenges to market growth?
  • Who are the key vendors in the global two-wheeler TBW system market?
  • What are the market opportunities and threats faced by the vendors in the global two-wheeler TBW system market?
  • Trending factors influencing the market shares in the Americas, APAC, and Europe?
  • What are the key outcomes of the five forces analysis of the global two-wheeler TBW system market?

Technavio also offers customization on reports based on specific client requirement.

A throttle-by-wire (TBW) system helps in achieving the motorcycle propulsion using an electronic throttle. It does not require the physical linkage of cables from the accelerator pedal to the throttle valve of the engine. TBW system replaces the conventional physical connections (like cables and mechanical linkages) with a wire that transmits electronic signals. These advantages of the TWB systems has in fluxed intensive competition among the key vendors in the industry. To provide actionable intelligence alongside the market size of various segments coupled with the breakdown of the market in terms of geographical impact, our industry research experts identify and analyze factors that are expected to prove crucial in the growth of the automotive sector. Additionally, by studying the current market scenario for multiple automotive sectors like automotive components, automotive electronics, and automotive manufacturing, our market research analysts have identified factors that will play an important role in supporting the vendors in market dominance in global and regional markets.

 By considering an extensive research approach of quantitative and qualitative data collection methods and covering various factors including the rising demand for a diverse array of products across geographical regions, research analysts at Technavio diagnose the growth prospects of automotive sectors such as automotive services and automotive accessories, which will help clients deliver effective business strategies. Moreover, to confer clients frame new strategies for higher market penetration, our impending research report on two-wheeler throttle by wire system market for the assessment period of 2017 to 2021 offers insights inferred from the data collected from primary and secondary sources.

According to our market research analysts, the improved vehicular throttle response during uphill is one of the important reasons for the growth of the two-wheeler throttle by wire system market. Depending on the road inclination, the TBW system driven by the electronic control unit (ECU), that automatically factors in the gradient to manipulate throttle response, which may be comparatively larger than the created by a normal pedal depression of the same magnitude in level driving conditions. This improvement is expected to increase the adoption rates of TBW systems in the coming years.  This impending market research report on two-wheeler throttle by wire system also considers the growth of the similar markets such as off-road high-performance vehicle  and high-performance electric motorcycle market in the automotive sector, which are predicted to project a CAGR of around 6% and 45% and during until 2020. With an extensive analysis of the various parameters including the shift in customer preferences and the overall market performance, Technavio presents customized reports that support businesses in identifying new growth prospects.

The upcoming report for two-wheeler throttle by wire system market also identifies the key drivers, upcoming trends, along with the imminent challenges currently experienced by the automotive component sector. In order to offer a holistic view of the future direction of the automotive industry, this market research report offers insights into the dynamically changing competitive landscape along with the products and services offered by prominent vendors and their presence across various multiple geographical regions.

PART 01: Executive summary 

PART 02: Scope of the report

PART 03: Research Methodology

PART 04: Introduction 

  • Market outline 
  • TBW systems in automotive industry
  • Value chain analysis of TBW systems

PART 05: Market Landscape 

  • Market overview  
  • Five forces analysis

PART 06: Market segmentation  by application 

  • Global two-wheeler TBW system market segmentation by engine size  
  • Two-wheeler TBW system market by compact size 
  • Two-wheeler TBW system market by full-size 

PART 07:  Geographical segmentation  

  • Global two-wheeler TBW system market by geography 
  • Two-wheeler TBW system market in Americas 
  • Two-wheeler TBW system market in Europe 
  • Two-wheeler TBW system market in APAC 

PART 08: Key leading countries 

PART 09:  Decision framework 

PART 10: Drivers and challenges

  • Market drivers 
  • Market challenges 

PART 11: Market trends 

  • Change in design of electronic throttle valve based on sliding mode perturbation estimation technique  
  • Rising penetration of fuel injected low-powered motorcycles in emerging countries
  • Increasing use of fuzzy logic controllers in TBW system  

PART 12:  Vendor landscape 

  • Competitive scenario 
  • Other prominent vendors 

PART 13: Key vendor analysis

  • Bosch 
  • DENSO  
  • Continental

PART 14: Appendix 

  • List of abbreviations 

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
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TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
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TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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