Global Tracking-as-a-service Market 2017-2021

This market research study identifies Digicore Holdings, Trimble, Verizon Enterprise Solutions, and Zebra as the leading players in the global tracking-as-a-service market. A comprehensive analysis of this market is also presented by category (PaaS and SaaS) and by geography (the Americas, APAC, and EMEA).

Overview of the global tracking-as-a-service market

According to Technavio’s market research report, the global tracking-as-a-service market will grow rapidly at a CAGR of close to 28% during the forecast period. One of the key factors that will stimulate the growth of the market till 2021 is the increasing adoption of Internet of things (IoT). Smart connected devices help to track shipments of goods in real time. IoT is gaining popularity in various sectors including manufacturing, healthcare, banking, financial services, and insurance (BFSI), and transportation. IoT highly relies on various technologies such as RFID, sensors, barcodes, and GPS to efficiently monitor and manage the physical assets in the transportation and logistics sectors. The integration of communication systems such as 4G, WiMAX, and GPS with IoT applications will enhance the navigation features of ships. The M2M communication between cargo and passenger ships is also enhanced by using Internet Protocol version 6 (IPv6) technology, which is based on intelligent transportation systems. IoT-enabled devices and IoT-enabled communication systems enhance the workflow of fleet management systems.

The emergence of eye tracking systems is one of the key trends that will gain traction in the tracking-as-a-service market during the projected period. Eye tracking systems comprise of a software application or hardware component that helps to understand human behavior by real-time tracking of eye movements. This technology is gaining popularity in autonomous vehicles such as driverless cars as they ensure vehicle safety by tracking real-time information on driving conditions.

Competitive landscape and key vendors

The tracking-as-a-service market is characterized by the presence of many vendors. These vendors are focusing on the development of cloud computing solutions with added features and are supplying them at competitive prices. The increasing demand for cloud computing services will strengthen the market’s competitive environment. To increase their footprint in this global market, the vendors are making huge investments towards the development of specific and customized cloud-based solutions.

Key vendors in this market are -

• Digicore Holdings
• Trimble
• Verizon Enterprise Solutions
• Zebra

Other prominent vendors in the market are AssetTrackr, Asset Panda, AT&T, Ekahau, Geotab, Globalstar, Honeywell, I.D. Systems, iTRACK, LoJack, Maven Systems, MiX Telematics, Motorola Solutions, Ryder System, Sprint, TomTom Telematics, TRACK GROUP, Trackimo, and Trinetra Wireless.

Segmentation by category and analysis of the tracking-as-a-service market

• PaaS
• SaaS

The PaaS segment contributed to the maximum market shares during 2016 since enterprises highly rely on PaaS solutions for their reliability, scalability, and simplicity. PaaS also has additional advantages such as low cost and flexibility and are used to offer tracking solutions. With PaaS solutions being increasingly used to create, deploy, and manage hosted asset tracking and monitoring applications, this segment will continue to gain popularity during the estimated period as well.

Segmentation by geography and analysis of the tracking-as-a-service market

• Americas
• APAC
• EMEA

The Americas accounted for the majority shares of the tracking-as-a-service market during 2016. The region is witnessing an expansion in criminal offender monitoring market. The majority of states in the US have compeled the use of offender tracking equipment for sexual offenders. The market will continue to grow in the region for the next four years as the regulatory bodies in North America are encouraging the installation of GPS tracking devices in private passenger vehicles.

Key questions answered in the report include

• What will the global tracking-as-a-service market size and the growth rate be in 2021?
• What are the key factors driving the global tracking-as-a-service market?
• What are the key market trends impacting the growth of the global tracking-as-a-service market?
• What are the challenges to market growth?
• Who are the key vendors in the global tracking-as-a-service market?
• What are the market opportunities and threats faced by the vendors in the global tracking-as-a-service market?
• What are the trending factors influencing the market shares of the Americas, APAC, and EMEA?
• What are the key outcomes of the five forces analysis of the global tracking-as-a-service market?

Technavio also offers customization on reports based on specific client requirement.