K-12 Testing and Assessment Market by Product, Method, and Geography - Forecast and Analysis 2021-2025

  • Published: Sep 2021
  • Pages: 120
  • SKU: IRTNTR40438
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The K-12 testing and assessment market has the potential to grow by USD 8.24 billion during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 10.19%.

This K-12 testing and assessment market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by product (curriculum-based testing and non-curriculum-based testing), method (blended method, online method, and traditional method), and geography (North America, Europe, APAC, South America, and MEA). The K-12 testing and assessment market report also offers information on several market vendors, including CogniFit Ltd., Educational Testing Service, Edutech, Instructure Inc., MeritTrac Services Pvt Ltd., NIIT Ltd., Pearson Plc, Providence Equity Partners LLC, Scantron Corp., and Think and Learn Pvt. Ltd. among others.

What will the K-12 Testing and Assessment Market Size be in 2021?

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K-12 Testing and Assessment Market: Key Drivers and Trends

The increasing use of analytics is notably driving the K-12 testing and assessment market growth, although factors such as credibility issues may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the K-12 testing and assessment industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

This K-12 testing and assessment market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Who are the Major K-12 Testing and Assessment Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • CogniFit Ltd.
  • Educational Testing Service
  • Edutech
  • Instructure Inc.
  • MeritTrac Services Pvt Ltd.
  • NIIT Ltd.
  • Pearson Plc
  • Providence Equity Partners LLC
  • Scantron Corp.
  • Think and Learn Pvt. Ltd.

 

This statistical study of the K-12 testing and assessment market encompasses successful business strategies deployed by the key vendors. The K-12 testing and assessment market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The K-12 testing and assessment market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

Which are the Key Regions for K-12 Testing and Assessment Market?

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46% of the market’s growth will originate from North America during the forecast period. US and Canada are the key markets for the K-12 testing and assessment market in North America. Market growth in this region will be faster than the growth of the market in other regions.

This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

What are the Revenue-generating Product Segments in the K-12 Testing and Assessment Market?

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The K-12 testing and assessment market share growth by the curriculum-based testing segment will be significant during the forecast period. The global K-12 testing and assessment market by the blended method is expected to register rapid growth during the forecast period. Owing to the method's growing popularity and benefits, such as cost reduction, and its increased efficiency in the evaluation, many schools are opting for blended learning solutions. Blended learning approaches are predominantly used in curriculum-based testing and assessments. The product integrates many features and services that manage both online and paper testing activities from a single website.

This report provides an accurate prediction of the contribution of all the segments to the growth of the K-12 testing and assessment market size and actionable market insights on post COVID-19 impact on each segment.

K-12 Testing And Assessment Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 10.19%

Market growth 2021-2025

$ 8.24 billion

Market structure

Fragmented

YoY growth (%)

9.75

Regional analysis

North America, Europe, APAC, South America, and MEA

Performing market contribution

North America at 46%

Key consumer countries

US, China, UK, Germany, and Canada

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

CogniFit Ltd., Educational Testing Service, Edutech, Instructure Inc., MeritTrac Services Pvt Ltd., NIIT Ltd., Pearson Plc, Providence Equity Partners LLC, Scantron Corp., and Think and Learn Pvt. Ltd.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period,

Customization purview

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What are the Key Factors Covered in this K-12 Testing and Assessment Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive K-12 testing and assessment market growth during the next five years
  • Precise estimation of the K-12 testing and assessment market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the K-12 testing and assessment industry across North America, Europe, APAC, South America, and MEA
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of K-12 testing and assessment market vendors

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
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TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
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TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The k-12 testing and assessment market growth will increase by $7757.96 million during 2019-2024.
The k-12 testing and assessment market is expected to grow at a CAGR of 10.05% during 2019-2024.
Technavio has segmented the k-12 testing and assessment market by product (Curriculum-based testing and Non-curriculum-based testing) ,other1 (Blended method, Online method, and Traditional method) , and geographic (North America, Europe, APAC, South America, and MEA).
CogniFit Ltd., Edutech, ETS Global BV, Instructure Inc., MeritTrac Services Pvt Ltd., NIIT Ltd., Pearson Plc, Providence Equity Partners LLC, Scantron Inc., Think & Learn Pvt. Ltd. are a few of the key vendors in the k-12 testing and assessment market.
North America will register the highest growth rate of 45.62% among the other regions. Therefore, the k-12 testing and assessment market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the k-12 testing and assessment market growth are:
  • Increasing use of analytics
The k-12 testing and assessment market vendors should focus on grabbing business opportunities from the curriculum-based testing segment as it accounted for the largest market share in the base year.
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