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Location-Based Services Market by Type and Geography - Forecast and Analysis 2022-2026

  • Published: Jun 2022
  • Pages: 139
  • SKU: IRTNTR70067
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The location-based services market share is expected to increase to USD 159.19 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 26.84%.

This location-based services (LBS) market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers LBS market segmentation by type (outdoor and indoor) and geography (North America, Europe, APAC, South America, and Middle East and Africa). The location-based services (LBS) market report also offers information on several market vendors, including AiRISTA Flow Inc., Alphabet Inc., Apple Inc., AT and T Inc., CenTrak Inc., Cisco Systems Inc., Emanate Wireless, Esri, Foursquare, General Electric Co., HERE Global BV, Hewlett Packard Enterprise Co., International Business Machines Corp., Microsoft Corp., Oracle Corp., Qualcomm Inc., Siemens AG, Telefonaktiebolaget LM Ericsson, Zebra Technologies Corp., and Ziff Davis Inc. among others.

What will the Location-Based Services (LBS) Market Size be During the Forecast Period?

Location-Based Services Market Size

Download the Free Report Sample to Unlock the Location-Based Services (LBS) Market Size for the Forecast Period and Other Important Statistics

 

Location-Based Services (LBS) Market: Key Drivers, Trends, and Challenges

The rise in demand for personal and enterprise navigation services is notably driving the location-based services (LBS) market growth, although factors such as privacy and security issues may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the location-based services (LBS) industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Location-Based Services (LBS) Market Driver

  • One of the key factors driving the global LBS industry growth is the rise in demand for personal and enterprise navigation services.
  • Logistics companies, such as SF Express, can track the movement of goods across the country using real-time sensors by tapping into the BeiDou Navigation Satellite System.
  • The high availability and declining costs of smartphones are facilitating the adoption of workforce management services, which improve operational efficiency for businesses.
  • The adoption of mobile LBS, such as maps and in-car navigation, has increased significantly worldwide due to the high penetration of smartphones and increased use of data plans for connectivity.
  • The rise in demand for personal and enterprise navigation services is expected to increase the demand for LBS, thereby driving the growth of the LBS market during the forecast period.

Key Location-Based Services Market Trend

  • The increasing use of LED fixtures by LBS is one of the key industrial LBS trends that is expected to impact the industry positively in the forecast period. 
  • The use of light-emitting diode (LED) fixtures for LBS ensures a cost-effective approach to indoor positioning as it removes additional hardware infrastructure beyond the lights themselves.
  • The chips, manufactured by lighting companies are embedded in LED-based overhead lights, communicate with consumers' smartphones, and use sensors to track the direction in which a person is moving inside a store.
  • Indoor LBS uses LED fixtures to provide directions to varied services in airports, museums, and retail shops. These services help people locate the required products or services quickly.
  • The LBS also helps retailers offer customized incentives and sales offers to shoppers, which helps boost the volume of sales.
  • The increasing use of LED fixtures by LBS is expected to positively influence the growth of the LBS market in the coming years.

Key Location-Based Services Market Challenge

  • One of the key challenges to the global location-based services industry growth is privacy and security issues.
  • The personal data that consumers share with advertisers and other third parties to receive coupons, deals, and promotions is shared among players in the LBS value chain, which could lead to a leakage of information without the consent of the concerned people.
  • Network providers also manage and own the databases in which the information is stored. Thus, the provider has access to the personal location-based information of the end-users.
  • The LBS also stores the data related to places the consumer visits, the people they meet, and the events they attend. The misuse of such data can be dangerous.
  • The privacy and security issues are expected to hamper the growth of the LBS market during the forecast period.

This location-based services (LBS) market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global location-based services (LBS) market as a part of the global communications equipment market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the location-based services (LBS) market during the forecast period.

Who are the Major Location-Based Services (LBS) Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • AiRISTA Flow Inc.
  • Alphabet Inc.
  • Apple Inc.
  • AT and T Inc.
  • CenTrak Inc.
  • Cisco Systems Inc.
  • Emanate Wireless
  • Esri
  • Foursquare
  • General Electric Co.
  • HERE Global BV
  • Hewlett Packard Enterprise Co.
  • International Business Machines Corp.
  • Microsoft Corp.
  • Oracle Corp.
  • Qualcomm Inc.
  • Siemens AG
  • Telefonaktiebolaget LM Ericsson
  • Zebra Technologies Corp.
  • Ziff Davis Inc.

 

This statistical study of the location-based services (LBS) market encompasses successful business strategies deployed by the key vendors. The location-based services (LBS) market is fragmented and the vendors are deploying growth strategies such as technological innovation to compete in the market.

Product Insights and News

  • Alibaba Group Holding Ltd. - The company offers a wide range of LBS products such as GPS tracker, and Fleet Asset Management Software Development Service, among various others.
  • Alphabet Inc. - The company offers location-based services using its maps platform, which allows exploring real-world insights and location solutions to help the business grow.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The location-based services (LBS) market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Location-Based Services (LBS) Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the location-based services (LBS) market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Location-Based Services (LBS) Market?

Location-Based Services Market Market segmentation by region

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49% of the market's growth will originate from North America during the forecast period. US is the key market for location-based services (LBS) in North America. Market growth in this region will be faster than the growth of the market in South America, Europe, and the MEA.

The increasing use of indoor LBS solutions in the retail sector, as LBS analytics helps retailers track the buying patterns of the customers and offer specific discounts or coupons accordingly, will facilitate the location-based services market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

In 2020, the governments of various countries imposed COVID-19-related restrictions to curb the spread of the disease. As a result, there was a shift in the purchasing behavior of consumers who preferred to buy through online channels. Thus, to better understand the changes in consumer behavior, many retailers in the region utilized LBS and location analytics tools. The demand for LBS from the regional healthcare sector also increased. Thus, with the growing adoption of LBS from various end-user industries such as healthcare, retail, e-commerce, and transportation, the regional market will continue to witness growth during the forecast period.

What are the Revenue-generating Type Segments in the Location-Based Services (LBS) Market?

Location-Based Services Market Segmentation

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The location-based services market share growth by the outdoor segment will be significant during the forecast period. Outdoor LBS plays a vital role in improving the response times of emergency services. They help governments and local authorities intelligently design city infrastructure using population density heat maps. Outdoor LBS also has applications in educational environments for tracking high-value assets. The increasing applications of outdoor LBS in industries such as manufacturing, oil and gas, defense, and insurance will drive the segment growth in the coming years. 

This report provides an accurate prediction of the contribution of all the segments to the growth of the LBS market size and actionable market insights on post COVID-19 impact on each segment.

 

Location-Based Services (LBS) Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 26.84%

Market growth 2022-2026

$ 159.19 billion

Market structure

Fragmented

YoY growth (%)

24.57

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 49%

Key consumer countries

US, China, Japan, Germany, and UK

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

AiRISTA Flow Inc., Alphabet Inc., Apple Inc., AT and T Inc., CenTrak Inc., Cisco Systems Inc., Emanate Wireless, Esri, Foursquare, General Electric Co., HERE Global BV, Hewlett Packard Enterprise Co., International Business Machines Corp., Microsoft Corp., Oracle Corp., Qualcomm Inc., Siemens AG, Telefonaktiebolaget LM Ericsson, Zebra Technologies Corp., and Ziff Davis Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Location-Based Services (LBS) Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive location-based services market growth during the next five years
  • Precise estimation of the LBS market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the location-based services (LBS) industry across North America, Europe, APAC, South America, and Middle East and Africa
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of location-based services (LBS) market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
  • 3.4 Market outlook: Forecast for 2021-2026
    • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
    • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
    • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
    • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

  • 4.1 Five forces summary
    • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
  • 4.2 Bargaining power of buyers
    • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
  • 4.3 Bargaining power of suppliers
    • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
  • 4.4 Threat of new entrants
    • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
  • 4.5 Threat of substitutes
    • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
  • 4.6 Threat of rivalry
    • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
  • 4.7 Market condition
    • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by Type

  • 5.1 Market segments
    • Exhibit 24: Chart on Type - Market share 2021-2026 (%)
    • Exhibit 25: Data Table on Type - Market share 2021-2026 (%)
  • 5.2 Comparison by Type
    • Exhibit 26: Chart on Comparison by Type
    • Exhibit 27: Data Table on Comparison by Type
  • 5.3 Outdoor - Market size and forecast 2021-2026
    • Exhibit 28: Chart on Outdoor - Market size and forecast 2021-2026 ($ million)
    • Exhibit 29: Data Table on Outdoor - Market size and forecast 2021-2026 ($ million)
    • Exhibit 30: Chart on Outdoor - Year-over-year growth 2021-2026 (%)
    • Exhibit 31: Data Table on Outdoor - Year-over-year growth 2021-2026 (%)
  • 5.4 Indoor - Market size and forecast 2021-2026
    • Exhibit 32: Chart on Indoor - Market size and forecast 2021-2026 ($ million)
    • Exhibit 33: Data Table on Indoor - Market size and forecast 2021-2026 ($ million)
    • Exhibit 34: Chart on Indoor - Year-over-year growth 2021-2026 (%)
    • Exhibit 35: Data Table on Indoor - Year-over-year growth 2021-2026 (%)
  • 5.5 Market opportunity by Type
    • Exhibit 36: Market opportunity by Type ($ million)

6 Customer Landscape

  • 6.1 Customer landscape overview
    • Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

  • 7.1 Geographic segmentation
    • Exhibit 38: Chart on Market share by geography 2021-2026 (%)
    • Exhibit 39: Data Table on Market share by geography 2021-2026 (%)
  • 7.2 Geographic comparison
    • Exhibit 40: Chart on Geographic comparison
    • Exhibit 41: Data Table on Geographic comparison
  • 7.3 North America - Market size and forecast 2021-2026
    • Exhibit 42: Chart on North America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 43: Data Table on North America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 44: Chart on North America - Year-over-year growth 2021-2026 (%)
    • Exhibit 45: Data Table on North America - Year-over-year growth 2021-2026 (%)
  • 7.4 Europe - Market size and forecast 2021-2026
    • Exhibit 46: Chart on Europe - Market size and forecast 2021-2026 ($ million)
    • Exhibit 47: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
    • Exhibit 48: Chart on Europe - Year-over-year growth 2021-2026 (%)
    • Exhibit 49: Data Table on Europe - Year-over-year growth 2021-2026 (%)
  • 7.5 APAC - Market size and forecast 2021-2026
    • Exhibit 50: Chart on APAC - Market size and forecast 2021-2026 ($ million)
    • Exhibit 51: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
    • Exhibit 52: Chart on APAC - Year-over-year growth 2021-2026 (%)
    • Exhibit 53: Data Table on APAC - Year-over-year growth 2021-2026 (%)
  • 7.6 South America - Market size and forecast 2021-2026
    • Exhibit 54: Chart on South America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 55: Data Table on South America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 56: Chart on South America - Year-over-year growth 2021-2026 (%)
    • Exhibit 57: Data Table on South America - Year-over-year growth 2021-2026 (%)
  • 7.7 Middle East and Africa - Market size and forecast 2021-2026
    • Exhibit 58: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
    • Exhibit 59: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
    • Exhibit 60: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • Exhibit 61: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
  • 7.8 US - Market size and forecast 2021-2026
    • Exhibit 62: Chart on US - Market size and forecast 2021-2026 ($ million)
    • Exhibit 63: Data Table on US - Market size and forecast 2021-2026 ($ million)
    • Exhibit 64: Chart on US - Year-over-year growth 2021-2026 (%)
    • Exhibit 65: Data Table on US - Year-over-year growth 2021-2026 (%)
  • 7.9 China - Market size and forecast 2021-2026
    • Exhibit 66: Chart on China - Market size and forecast 2021-2026 ($ million)
    • Exhibit 67: Data Table on China - Market size and forecast 2021-2026 ($ million)
    • Exhibit 68: Chart on China - Year-over-year growth 2021-2026 (%)
    • Exhibit 69: Data Table on China - Year-over-year growth 2021-2026 (%)
  • 7.10 Germany - Market size and forecast 2021-2026
    • Exhibit 70: Chart on Germany - Market size and forecast 2021-2026 ($ million)
    • Exhibit 71: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
    • Exhibit 72: Chart on Germany - Year-over-year growth 2021-2026 (%)
    • Exhibit 73: Data Table on Germany - Year-over-year growth 2021-2026 (%)
  • 7.11 UK - Market size and forecast 2021-2026
    • Exhibit 74: Chart on UK - Market size and forecast 2021-2026 ($ million)
    • Exhibit 75: Data Table on UK - Market size and forecast 2021-2026 ($ million)
    • Exhibit 76: Chart on UK - Year-over-year growth 2021-2026 (%)
    • Exhibit 77: Data Table on UK - Year-over-year growth 2021-2026 (%)
  • 7.12 Japan - Market size and forecast 2021-2026
    • Exhibit 78: Chart on Japan - Market size and forecast 2021-2026 ($ million)
    • Exhibit 79: Data Table on Japan - Market size and forecast 2021-2026 ($ million)
    • Exhibit 80: Chart on Japan - Year-over-year growth 2021-2026 (%)
    • Exhibit 81: Data Table on Japan - Year-over-year growth 2021-2026 (%)
  • 7.13 Market opportunity by geography
    • Exhibit 82: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

  • 8.1 Market drivers
  • 8.2 Market challenges
  • 8.3 Impact of drivers and challenges
    • Exhibit 83: Impact of drivers and challenges in 2021 and 2026
  • 8.4 Market trends

9 Vendor Landscape

  • 9.1 Overview
  • 9.2 Vendor landscape
    • Exhibit 84: Overview on Criticality of inputs and Factors of differentiation
  • 9.3 Landscape disruption
    • Exhibit 85: Overview on factors of disruption
  • 9.4 Industry risks
    • Exhibit 86: Impact of key risks on business

10 Vendor Analysis

  • 10.1 Vendors covered
    • Exhibit 87: Vendors covered
  • 10.2 Market positioning of vendors
    • Exhibit 88: Matrix on vendor position and classification
  • 10.3 Alphabet Inc.
    • Exhibit 89: Alphabet Inc. - Overview
    • Exhibit 90: Alphabet Inc. - Business segments
    • Exhibit 91: Alphabet Inc. - Key news
    • Exhibit 92: Alphabet Inc. - Key offerings
    • Exhibit 93: Alphabet Inc. - Segment focus
  • 10.4 Apple Inc.
    • Exhibit 94: Apple Inc. - Overview
    • Exhibit 95: Apple Inc. - Business segments
    • Exhibit 96: Apple Inc. - Key news
    • Exhibit 97: Apple Inc. - Key offerings
    • Exhibit 98: Apple Inc. - Segment focus
  • 10.5 AT and T Inc.
    • Exhibit 99: AT and T Inc. - Overview
    • Exhibit 100: AT and T Inc. - Business segments
    • Exhibit 101: AT and T Inc. - Key offerings
    • Exhibit 102: AT and T Inc. - Segment focus
  • 10.6 Esri
    • Exhibit 103: Esri - Overview
    • Exhibit 104: Esri - Product / Service
    • Exhibit 105: Esri - Key offerings
  • 10.7 Foursquare
    • Exhibit 106: Foursquare - Overview
    • Exhibit 107: Foursquare - Product / Service
    • Exhibit 108: Foursquare - Key offerings
  • 10.8 HERE Global BV
    • Exhibit 109: HERE Global BV - Overview
    • Exhibit 110: HERE Global BV - Product / Service
    • Exhibit 111: HERE Global BV - Key offerings
  • 10.9 International Business Machines Corp.
    • Exhibit 112: International Business Machines Corp. - Overview
    • Exhibit 113: International Business Machines Corp. - Business segments
    • Exhibit 114: International Business Machines Corp. - Key offerings
    • Exhibit 115: International Business Machines Corp. - Segment focus
  • 10.10 Microsoft Corp.
    • Exhibit 116: Microsoft Corp. - Overview
    • Exhibit 117: Microsoft Corp. - Business segments
    • Exhibit 118: Microsoft Corp. - Key news
    • Exhibit 119: Microsoft Corp. - Key offerings
    • Exhibit 120: Microsoft Corp. - Segment focus
  • 10.11 Telefonaktiebolaget LM Ericsson
    • Exhibit 121: Telefonaktiebolaget LM Ericsson - Overview
    • Exhibit 122: Telefonaktiebolaget LM Ericsson - Business segments
    • Exhibit 123: Telefonaktiebolaget LM Ericsson - Key news
    • Exhibit 124: Telefonaktiebolaget LM Ericsson - Key offerings
    • Exhibit 125: Telefonaktiebolaget LM Ericsson - Segment focus
  • 10.12 Zebra Technologies Corp.
    • Exhibit 126: Zebra Technologies Corp. - Overview
    • Exhibit 127: Zebra Technologies Corp. - Business segments
    • Exhibit 128: Zebra Technologies Corp. - Key news
    • Exhibit 129: Zebra Technologies Corp. - Key offerings
    • Exhibit 130: Zebra Technologies Corp. - Segment focus

11 Appendix

  • 11.1 Scope of the report
  • 11.2 Inclusions and exclusions checklist
    • Exhibit 131: Inclusions checklist
    • Exhibit 132: Exclusions checklist
  • 11.3 Currency conversion rates for US$
    • Exhibit 133: Currency conversion rates for US$
  • 11.4 Research methodology
    • Exhibit 134: Research methodology
    • Exhibit 135: Validation techniques employed for market sizing
    • Exhibit 136: Information sources
  • 11.5 List of abbreviations
    • Exhibit 137: List of abbreviations

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
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TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
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TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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Location-Based Services (LBS) Market market growth will increase by $159.19 billion during 2022-2026.
The location-based services (lbs) market market is expected to grow at a CAGR of 26.84% during 2022-2026.
Technavio has segmented the location-based services (lbs) market market by type (Outdoor and Indoor) ,geography (North America, Europe, APAC, South America, and Middle East and Africa) , and geographic (North America, Europe, APAC, South America, and MEA).
AiRISTA Flow Inc., Alphabet Inc., Apple Inc., AT and T Inc., CenTrak Inc., Cisco Systems Inc., Emanate Wireless, Esri, Foursquare, General Electric Co., HERE Global BV, Hewlett Packard Enterprise Co., International Business Machines Corp., Microsoft Corp., Oracle Corp., Qualcomm Inc., Siemens AG, Telefonaktiebolaget LM Ericsson, Zebra Technologies Corp., Ziff Davis Inc. are a few of the key vendors in the location-based services (lbs) market market.
North America will register the highest growth rate of 49% among the other regions. Therefore, the location-based services (lbs) market market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the location-based services (lbs) market market growth are:
  • Rise in demand for personal and enterprise navigation services
  • Growing popularity of location-based gaming
The location-based services (lbs) market market vendors should focus on grabbing business opportunities from the outdoor segment as it accounted for the largest market share in the base year.
  • What are the key global market and the regional market share?
  • What are the revenue-generating key market segments?
  • What are the key factors driving and challenging this market’s growth?
  • Who are the key market vendors and their growth strategies?
  • What are the latest trends influencing the growth of this market?
  • What are the variables influencing the market growth in the primary regions?
  • What are the factors influencing the growth of the parent market?
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  • Data on revenue-generating market segments
  • Details on the market shares of various regions
  • Five-force market analysis

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