Lottery Market by Type, Platform, and Geography - Forecast and Analysis 2021-2025

  • Published: Mar 2021
  • Pages: 120
  • SKU: IRTNTR40859

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The lottery market has the potential to grow by USD 194.14 billion during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 9.09%.

This lottery market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by type (terminal-based games, scratch-off games, and sports lotteries), platform (offline and online), and geography (APAC, Europe, North America, MEA, and South America). The report also offers information on several market vendors, including Camelot UK Lotteries Ltd., and China LotSynergy Holdings Ltd., among others.

What will the Lottery Market Size be in 2021?


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Lottery Market: Key Drivers and Trends

Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The increasing penetration of online lottery is notably driving the lottery market growth, although factors such as stringent regulations on lottery in various regions may impede market growth. To unlock information on the key market drivers and the COVID-19 pandemic impact on the lottery industry get your FREE report sample now.

  • The increasing penetration of online lottery will fuel the growth of the lottery market size.
  • The growth in the online lottery is attributed to the growing penetration of the Internet and smartphones.
  • Owing to the ease of access to the Internet and the availability of various mobile apps and online platforms, consumers are easily able to participate in the lottery.
  • Vendors are using advanced technologies such as graphics and interactive bots, which have become popular in the gaming arena, to make the online lottery more attractive for consumers.
  • The adoption of online platforms is a strategy through which vendors are trying to provide a better experience to customers as well as tap on the growing use of smartphones by consumers. 
  • In addition to the above-mentioned benefits, an online lottery allows vendors to cross-sell other products in their portfolio. 
  • The use of social media platforms is growing among consumers because of the growth in the penetration of smartphones and the Internet.
  • Vendors are focusing on social media platforms as a part of innovative marketing strategies to promote lotteries.
  • As social media has lesser restrictions than traditional marketing methods, it has become a popular and beneficial means of product advertising and promotion for companies.
  • Lottery companies, including large entertainment companies that provide a huge portfolio of entertainment products, are increasingly using these platforms to promote lottery as well as create awareness and interest among consumers.
  • Brand engagement by showcasing offers through social media marketing and promotion of lotteries by vendors are also aiding in driving the growth of the market.

This lottery market analysis report also provides detailed information on upcoming trends and challenges that will have a far-reaching effect on the market growth. Get detailed insights on the trends and challenges, which will help companies evaluate and develop growth strategies.

Who are the Major Lottery Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:


  • Camelot UK Lotteries Ltd.
  • China LotSynergy Holdings Ltd.
  • Florida Lottery
  • International Game Technology plc
  • Lotto NZ
  • New York State Gaming Commission
  • Scientific Games Corp.
  • The California State Lottery
  • The Hong Kong Jockey Club


The lottery market is fragmented and the vendors are deploying growth strategies such as introducing new games with different price ranges to compete in the market. Click here to uncover other successful business strategies deployed by the vendors. 

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Download a free sample of the lottery market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

Which are the Key Regions for Lottery Market?


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38% of the market’s growth will originate from APAC during the forecast period. China is a key market for lotteries in APAC. Market growth in this region will be faster than the growth of the market in Europe and North America.

The relaxation of government regulations and the increasing disposable income of the population will facilitate the lottery market growth in APAC over the forecast period. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report.

What are the Revenue-generating Type Segments in the Lottery Market?


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The lottery market share growth by the scratch-off games segment will be significant during the forecast period. Scratch-off games include the commonly known scratch cards, which are quick and easy to play. These games are gaining popularity, owing to the low cost of scratch-off cards and the presence of instant chances to win prizes. 

Fetch actionable market insights on post COVID-19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the lottery market size.



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What are the Key Factors Covered in this Lottery Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive lottery market growth during the next five years
  • Precise estimation of the lottery market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the lottery industry across APAC, Europe, North America, MEA, and South America
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of lottery market vendors

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The lottery market growth will increase by $194.14 billion during 2020-2025.
The lottery market is expected to grow at a CAGR of 9.09% during 2020-2025.
Technavio has segmented the lottery market by type (Terminal-based games, Scratch-off games, and Sports lotteries) ,platform (Offline and Online) , and geographic (APAC, Europe, North America, MEA, and South America).
Camelot UK Lotteries Ltd., China LotSynergy Holdings Ltd., Florida Lottery, International Game Technology plc, INTRALOT SA, Lotto NZ, New York State Gaming Commission, Scientific Games Corp., The California State Lottery, The Hong Kong Jockey Club are a few of the key vendors in the lottery market.
APAC will register the highest growth rate of 38.06% among the other regions. Therefore, the lottery market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
  • US
  • China
  • Italy
  • France
  • Spain
The key factors driving the lottery market growth are:
  • Increasing penetration of online lottery
The lottery market vendors should focus on grabbing business opportunities from the terminal-based games segment as it accounted for the largest market share in the base year.
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