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The Global Sparkling Juices Market size is estimated to grow at a CAGR of 10.43% between 2022 and 2027. The size of the market is forecast to increase by USD 920.29 million. The growth of the market depends on several factors, including the benefits of cold-pressed sparkling juice when compared with traditional juice, increasing urbanization and changing consumer lifestyle, and new product launches.
This report extensively covers market segmentation by type (sparkling juice drinks, hundred percent sparkling juice, and sparkling juices from nectar), distribution channel (supermarkets and hypermarkets, on-trade, independent retailers, convenience stores, and others), and geography (Europe, North America, APAC, South America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
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Increasing urbanization and changing consumer lifestyles are notably driving market growth, although factors such as fluctuating prices of raw materials may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Increasing urbanization and changing consumer lifestyles are notably driving the market growth. The expansion in the urban population, the rising need for on-the-go meals, and the rising purchasing power parity of the people in emerging nations are some of the major growth drivers for the market. A significant shift in the lifestyle and dietary preferences of consumers over the past two decades has also contributed to global market expansion.
The working population looks out for healthful on-the-go/convenience beverages like sparkling juices. Nibbling between meals has also become increasingly popular globally. Owing to the shifting preferences of the working-class customer sector, the demand for on-the-go foods and beverages at local fast-food chains and smoothie shops has increased dramatically in major urban areas. Therefore, all these factors will drive the demand for the global sparkling juices market during the forecast period.
The increasing prominence of private-label brands is an emerging trend in the market. Different shops are offering various types of sparkling juices under their private-label brands to boost their profitability, so contributing to the expansion of the global market for sparkling juices. Internationally, prominent retailers are creating their own brands of sparkling juices, such as organic sparkling fruit juices and functional sparkling juices, as well as 100% sparkling juices and sparkling juices made from nectar, to capitalize on the growing customer demand for sparkling drinks.
Furthermore, private-label goods are priced less than brand-name goods. So, price-conscious consumers are more likely to acquire certain products, especially carbonated juices. In addition to devoting more shelf space to their private-label products, supermarket chains have been engaging in various in-house marketing and promotional efforts. As the demand for private-label brands is anticipated to increase, the global market for sparkling juices is also expected to grow during the forecast period.
The fluctuating prices of raw materials are major challenges impeding the market growth. Sparkling Juices are primarily composed of fruits, carbonated water, sugar, and other components. The increase in the cost of raw materials raises the cost of producing sparkling juices. Thus, manufacturers of sparkling juices pay considerable expenditures while acquiring raw materials. In addition, bad weather conditions, national emergencies, natural catastrophes, supply shortages, and other unanticipated events also impact the availability of raw materials.
The increase in product costs impacts consumer purchasing decisions, which impacts the manufacturer's market performance. Fruits and sugar used in the production of sparkling juices, as well as packaging materials such as plastic, aluminum, and paper, have prices that fluctuate based on their availability. Therefore, the volatility in the prices of raw materials may hinder the growth of the global market during the forecast period.
The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Sparkling Juices Market Customer Landscape
Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
AriZona Beverages USA LLC - The company offers a wide range of beverages such as black tea, green tea, cocktails, coconut water, juices, and powdered mix. The key offerings of the company include sparkling juices such as Arnold Palmer, Fruit Punch, Watermelon, and Mucho Mango.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
The market share growth by the sparkling juice drinks segment will be significant during the forecast period. The market for sparkling juice drinks is one of the most developed businesses worldwide. Sparkling juice drinks have carbon dioxide dissolved in water. Some examples of sparkling juice drinks include May Pineapple Sparkling Juice, Fresa Fresher Sparkling Mojito Juice, and May Peach Sparkling Juice.
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The sparkling juice drinks segment was valued at USD 367.63 million in 2017 and continued to grow until 2021. The sparkling juice drinks sector has witnessed significant changes in terms of product innovations and services during the past several years. Companies are introducing new varieties of sparkling juice drinks while keeping consumers' health and wellness concerns in mind in order to meet expanding market difficulties. For instance, The Coca-Cola Co., in an effort to attract new consumers to the packaged sparkling juice market and strengthen its product range, introduced Minute Maid Apple Sparkle, an apple juice-based sparkling beverage containing 25% apple juice. Moreover, long-term growth is anticipated for the global market as a result of increased product advertising, a preference for portable, on-the-go meals, and busy lifestyles. Thus, owing to such factors the segment is expected to grow during the forecast period.
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Europe is estimated to contribute 39% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
Owing to the rising health concerns connected with the high sugar content of many juices, the market for sparkling juice in Europe is anticipated to expand at a moderate rate over the forecast period. In Europe, customers prefer to pair their breakfast and snacks with sparkling juices and smoothies rather than junk food. In addition, vendors are concentrating on supplying novel goods, such as cold-pressed and high-pressure processed sparkling juices that are priced higher than conventional juices, which will boost their profit margin during the forecast period. To cater to the needs of health-conscious consumers, vendors are also developing low-calorie and sugar-free products. Thus, the aforementioned factors are projected to drive the expansion of the European market over the forecast period.
Sparkling juice consumption and sales of sparkling fruit juices have grown during COVID-19. In Europe, during the pandemic, vendors offering sparkling juices witnessed a rise in the sale of their products, owing to the increasing health awareness among consumers. The immunity-boosting fruits and diets were preferred by the people during the lockdown. This led to an increase in the sale of sparkling juices. Moreover, in 2021, with large-scale vaccination drives across the region, all business activities resumed which further boosted the market growth. The offline hypermarkets and convenience stores reopened and started selling various products like hundred percent sparkling juices as the demand grew. Furthermore, vendors in Europe are also focusing on developing new product formulations that help in fulfilling the consumer demand for sparkling juices. Therefore, such factors will fuel the growth of the regional market for sparkling juices during the forecast period.
The report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
Technavio categorizes the global sparkling juices market as a part of the global packaged foods and meats market under the global food products segment of the global food, beverage, and tobacco market. The global packaged foods and meats products market covers manufacturers or food processing vendors that are involved in food processing to eliminate microorganisms and extend shelf life. Our research report has extensively covered external factors influencing the parent market growth during the forecast period.
Sparkling Juices Market Scope |
|
Report Coverage |
Details |
Page number |
175 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 10.43% |
Market growth 2023-2027 |
USD 920.29 million |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
8.66 |
Regional analysis |
Europe, North America, APAC, South America, and Middle East and Africa |
Performing market contribution |
Europe at 39% |
Key countries |
US, China, India, Germany, and UK |
Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
Key companies profiled |
Apple and Eve LLC, AriZona Beverages USA LLC, Campbell Soup Co., Cawston Press Ltd., ENVASADOS EVA SA, Good Juicery, Juice and World, Keurig Dr Pepper Inc., Kristian Regale Inc., National Beverage Corp., Nestle SA, Ocean Spray Cranberries Inc., Parle Agro Pvt Ltd., PepsiCo Inc., Shloer, The Coca Cola Co., The J.M Smucker Co., The S. Martinelli and Company, and Welch Foods Inc. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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