Video Game Market by Platform and Geography - Forecast and Analysis 2021-2025

  • Published: Dec 2021
  • Pages: 120
  • SKU: IRTNTR71719
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The video game market share is expected to increase by USD 75.49 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 8.02%.

This video game market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers video game market segmentation by platform (mobile devices, consoles, and computing devices) and geography (APAC, North America, Europe, South America, and MEA). The video game market report also offers information on several market vendors, including Activision Blizzard Inc., Electronic Arts Inc., Microsoft Corp., Nintendo Co. Ltd., Rovio Entertainment Corp., Sony Group Corp., Take-Two Interactive Software Inc., Tencent Holdings Ltd., Ubisoft Entertainment, and Vivendi SE among others.

What will the Video Game Market Size be During the Forecast Period?

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Video Game Market: Key Drivers and Challenges

The rising penetration of smartphones and improving internet access is notably driving the video game market growth, although factors such as growing cost of game development may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the video game industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Video Game Market Driver

The increasing penetration of smartphones and improving Internet access have fueled the growth of the mobile gaming segment in the video game industry. The easy availability of low-cost as well as high-end smartphones has resulted in a rise in the number of mobile gamers especially in emerging countries such as China, India, and Mexico. Gamers prefer large-screen mobile devices with high resolutions for an enhanced gaming experience. Moreover, improving Internet access has given users access to affordable multiplayer games, especially casual online games. Hence the rising penetration of smartphones and improving Internet access have encouraged vendors to offer online games for mobile platforms. This will be one of the significant factors that will drive the growth of the video game market size during the forecast period.

Key Video Game Market Challenge

The consumer demand for various quality enhancements and innovations in game content has increased the cost of game development. Most game developers use software such as Speed Tree that automates the creation of realistic-looking trees. In addition to the use of such product-modeling software, the game developers have to create detailed, customized graphics in a large-scale game. This is one of the main factors contributing to the rise in the cost of game development. Currently, most of the game content is complex with respect to characters, items, levels, and visual effects. Such intricacy caters to the needs of modern gamers. As a result, developers need to hire specialized artists for art designing in games, further augmenting production costs. The game publishers also throw launch parties, propelling the cost of marketing. The game publishers prefer catering to the needs of the gamers rather than risking money on new concepts. This also increases the cost of game development. This factor may impede the growth of the global video game market during the forecast period. 

This video game market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Who are the Major Video Game Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Activision Blizzard Inc.
  • Electronic Arts Inc.
  • Microsoft Corp.
  • Nintendo Co. Ltd.
  • Rovio Entertainment Corp.
  • Sony Group Corp.
  • Take-Two Interactive Software Inc.
  • Tencent Holdings Ltd.
  • Ubisoft Entertainment
  • Vivendi SE

 

This statistical study of the video game market encompasses successful business strategies deployed by the key vendors. The video game market is fragmented and the vendors are deploying various organic and inorganic growth strategies to compete in the market.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The video game market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

Which are the Key Regions for Video Game Market?

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46% of the market’s growth will originate from APAC during the forecast period. China, South Korea (Republic of Korea), and Japan are the key markets for video games in APAC. Market growth in APAC will be faster than the growth of the market in other regions.

The growing adoption of online games in developing countries and the expansion of vendors will facilitate the video game market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

What are the Revenue-generating Platform Segments in the Video Game Market?

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The video game market share growth by the mobile devices segment will be significant during the forecast period. The availability of low-cost, large-screen mobile devices with high display resolutions has enhanced the gaming experience of people. The widespread availability of such devices will drive the growth of the segment during the forecast period.  Increasing access to the Internet is also attracting many new and experienced PC gamers to adopt mobile gaming, which is driving the growth of the mobile devices segment. 

This report provides an accurate prediction of the contribution of all the segments to the growth of the video game market size and actionable market insights on post COVID-19 impact on each segment.

 

Video Game Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 8.02%

Market growth 2021-2025

$ 75.49 billion

Market structure

Fragmented

YoY growth (%)

6.15

Regional analysis

APAC, North America, Europe, South America, and MEA

Performing market contribution

APAC at 46%

Key consumer countries

China, US, South Korea (Republic of Korea), Germany, and Japan

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Activision Blizzard Inc., Electronic Arts Inc., Microsoft Corp., Nintendo Co. Ltd., Rovio Entertainment Corp., Sony Group Corp., Take-Two Interactive Software Inc., Tencent Holdings Ltd., Ubisoft Entertainment, and Vivendi SE

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

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What are the Key Data Covered in this Video Game Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive video game market growth during the next five years
  • Precise estimation of the video game market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the video game industry across APAC, North America, Europe, South America, and MEA
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of video game market vendors

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Executive Summary

    Market Landscape

    • Market ecosystem
    • Value chain analysis

    Market Sizing

    • Market definition
    • Market segment analysis
    • Market size 2020
    • Market outlook: Forecast for 2020 - 2025

    Five Forces Analysis

    • Bargaining power of buyers
    • Bargaining power of suppliers
    • Threat of new entrants
    • Threat of substitutes
    • Threat of rivalry
    • Market condition

    Market Segmentation by Platform

    • Market segments
    • Comparison by Platform
    • Mobile devices - Market size and forecast 2020-2025
    • Consoles - Market size and forecast 2020-2025
    • Computing devices - Market size and forecast 2020-2025
    • Market opportunity by Platform

    Customer landscape

      Geographic Landscape

      • Geographic segmentation
      • Geographic comparison
      • APAC - Market size and forecast 2020-2025
      • North America - Market size and forecast 2020-2025
      • Europe - Market size and forecast 2020-2025
      • South America - Market size and forecast 2020-2025
      • MEA - Market size and forecast 2020-2025
      • Key leading countries
      • Market opportunity by geography
      • Market drivers
      • Market challenges
      • Market trends

      Vendor Landscape

      • Vendor Landscape
      • Landscape disruption

      Vendor Analysis

      • Vendors covered
      • Market positioning of vendors
      • Activision Blizzard Inc.
      • Electronic Arts Inc.
      • Microsoft Corp.
      • Nintendo Co. Ltd.
      • Rovio Entertainment Corp.
      • Sony Group Corp.
      • Take-Two Interactive Software Inc.
      • Tencent Holdings Ltd.
      • Ubisoft Entertainment
      • Vivendi SE

      Appendix

      • Scope of the report
      • Currency conversion rates for US$
      • Research methodology
      • List of abbreviations

      Research Framework

      Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

      TechnavioINFORMATION SOURCES

      Primary sources

      • Manufacturers and suppliers
      • Channel partners
      • Industry experts
      • Strategic decision makers

      Secondary sources

      • Industry journals and periodicals
      • Government data
      • Financial reports of key industry players
      • Historical data
      • Press releases
      Technavio

      TechnavioDATA ANALYSIS

      Data Synthesis

      • Collation of data
      • Estimation of key figures
      • Analysis of derived insights

      Data Validation

      • Triangulation with data models
      • Reference against proprietary databases
      • Corroboration with industry experts
      Technavio

      TechnavioREPORT WRITING

      Qualitative

      • Market drivers
      • Market challenges
      • Market trends
      • Five forces analysis

      Quantitative

      • Market size and forecast
      • Market segmentation
      • Geographical insights
      • Competitive landscape
      Interested in this report?
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      The video game market growth will increase by $75.49 billion during 2020-2025.
      The video game market is expected to grow at a CAGR of 8.02% during 2020-2025.
      Technavio has segmented the video game market by platform (Mobile devices, Consoles, and Computing devices) and geographic (APAC, North America, Europe, South America, and MEA).
      Activision Blizzard Inc., Electronic Arts Inc., Microsoft Corp., Nintendo Co. Ltd., Rovio Entertainment Corp., Sony Group Corp., Take-Two Interactive Software Inc., Tencent Holdings Ltd., Ubisoft Entertainment, Vivendi SE are a few of the key vendors in the video game market.
      APAC will register the highest growth rate of 45.91% among the other regions. Therefore, the video game market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
      • China
      • US
      • South Korea (Republic of Korea)
      • Germany
      • Japan
      The key factors driving the video game market growth are:
      • Rising penetration of smartphones and improving Internet access
      The video game market vendors should focus on grabbing business opportunities from the segment as it accounted for the largest market share in the base year.
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