Web Hosting Services Market by Service and Geography - Forecast and Analysis 2021-2025

  • Published: Jan 2022
  • Pages: 120
  • SKU: IRTNTR72090

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The web hosting services market share is expected to increase by USD 63.45 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 13.30%.

This web hosting services market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers web hosting services market segmentation by service (shared hosting, dedicated hosting, VPS hosting, and website builder) and geography (North America, Europe, APAC, MEA, and South America). The web hosting services market report also offers information on several market vendors, including A2 Hosting Inc., Alibaba Group Holding Ltd., Alphabet Inc., Amazon.com Inc., ArkaHost.Com, Aruba Spa, AT and T Inc., DreamHost LLC, GoDaddy Inc., and United Internet AG among others.

What will the Web Hosting Services Market Size be During the Forecast Period?

Download the Free Report Sample to Unlock the Web Hosting Services Market Size for the Forecast Period and Other Important Statistics


Web Hosting Services Market: Key Drivers, Trends, and Challenges

The growth of e-commerce market is notably driving the web hosting services market growth, although factors such as data privacy and security concerns may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the web hosting services industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Web Hosting Services Market Driver

The e-commerce platform provides an easy and convenient option for mobile phone users to shop online. Moreover, the online platform runs several lucrative offers, attracting customers to buy goods online. This is contributing to the growth of the global e-commerce market. The growth of the e-commerce market is also propelling the use of online websites and mobile-only applications for commercial transactions, which is increasing the adoption of web hosting services by e-commerce vendors. E-commerce website hosting is provided with a configured and customized domain name, payment processing services, security initiatives, SSL, and shopping cart software. E-commerce websites essentially require high-security standards for storing customer information and payment details, such as credit card and bank account information. With an increase in the number of e-commerce websites, web hosting service providers are scaling up their server and computing infrastructure. 

Key Web Hosting Services Market Trend

The implementation of AI in web hosting improves the overall website experience. AI provides enhanced security, domain name protection and performance, and self-repairing systems for web hosting. The adoption of AI in web hosting protects websites and the available customer information against cyberattacks. Sophisticated AI applications identify and analyze patterns to discover potential threats and instantly alert organizations. AI with predictive analytics and machine learning can provide potential warnings and reports about online sites targeted by malware. The integration of AI provides insights into website performance and reduces operational costs. AI also helps in scanning and diagnosing the problems of hosting platforms at an early stage. It also applies upgrades, fixes software issues, and optimizes configurations as needed so that the organization can focus on building its business. Thus, the implementation of AI in web hosting will support the growth of the market during the forecast period.

Key Web Hosting Services Market Challenge

Data privacy and security concerns are among the key challenges faced by a cloud environment, as numerous devices are interconnected through the Internet, and these devices are dependent on the use of public and private networks. A rise in the adoption of cloud solutions is leading to several web-based cyberattacks, including business email compromise (BEC), malware, SQL injection attacks, and virus attacks. Hackers mainly target high-level executives in organizations and trick them into money transfers to steal confidential data. The probable cause of hacking pertains to the improper implementation of security protocols in cloud-based systems. Bogus invoice, CEO fraud, account compromise, identity theft, and attorney impersonation are among the major types of BEC. 

This web hosting services market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

The growth in the global Internet services and infrastructure market will be driven by factors such as planned expansion by hyperscalers, increasing adoption of cloud computing, and a rise in the adoption of colocation services. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the web hosting services market during the forecast period.

Who are the Major Web Hosting Services Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:


  • A2 Hosting Inc.
  • Alibaba Group Holding Ltd.
  • Alphabet Inc.
  • Amazon.com Inc.
  • ArkaHost.Com
  • Aruba Spa
  • AT and T Inc.
  • DreamHost LLC
  • GoDaddy Inc.
  • United Internet AG


This statistical study of the web hosting services market encompasses successful business strategies deployed by the key vendors. The web hosting services market is fragmented and the vendors are deploying various pricing and marketing strategies to compete in the market.

Product Insights and News

  • AT and T Inc. - The company offers web hosting services with these benefits such as mobile-friendly websites, online marketing tools, and easy e-commerce.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The web hosting services market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Web Hosting Services Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the web hosting services market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of Internet services and infrastructure market includes the following core components:

  • Inputs
  • Engineering phase
  • Operations
  • Marketing and sales
  • Support activities
  • Innovations

The report has further elucidated on other innovative approaches being followed by service providers to ensure a sustainable market presence.


Which are the Key Regions for Web Hosting Services Market?

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50% of the market’s growth will originate from North America during the forecast period. The US is a key market for web hosting services in North America. However, the market growth rate in North America will be slower than the growth of the market in other regions.

The growth of SMEs and the e-commerce market will facilitate the web hosting services market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

In 2020, the recent COVID-19 outbreak positively impacted the growth of the regional retail e-commerce software market. The outbreak prompted vendors to come up with new business strategies. The US has seen an increase in online retail sales. This is proving beneficial for the adoption of retail e-commerce software, as more people are opting for e-commerce for their shopping needs. This, in turn, will fuel the need for web hosting services. Hence, the web hosting services market is estimated to register steady growth in the region during the forecast period.

What are the Revenue-generating Service Segments in the Web Hosting Services Market?

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The web hosting services market share growth by the shared hosting segment will be significant during the forecast period. The shared hosting segment is growing owing to an increase in the migration of SMEs to the cloud, a rise in the establishment of startups, and the growth of the e-commerce market. SMEs are increasingly adopting shared hosting, led by their low-to-moderate levels of website traffic and less customization, storage, and central processing unit (CPU) requirements. This is likely to improve the adoption and growth of shared hosting services, and the trend is expected to continue during the forecast period.

This report provides an accurate prediction of the contribution of all the segments to the growth of the web hosting services market size and actionable market insights on post COVID-19 impact on each segment.


Web Hosting Services Market Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Accelerate at a CAGR of 13.30%

Market growth 2021-2025

$ 63.45 billion

Market structure


YoY growth (%)


Regional analysis

North America, Europe, APAC, MEA, and South America

Performing market contribution

North America at 50%

Key consumer countries

US, Germany, UK, Japan, and France

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

A2 Hosting Inc., Alibaba Group Holding Ltd., Alphabet Inc., Amazon.com Inc., ArkaHost.Com, Aruba Spa, AT and T Inc., DreamHost LLC, Exabytes Network Sdn Bhd, Fujitsu Ltd., GoDaddy Inc., Hetzner Online GmbH, home.pl, INMOTION HOSTING Inc., International Business Machines Corp., Liquid Web LLC, LiquidNet, Newfold Digital Inc., NICMAN Group LLC, One.com Group AB, OVH Groupe SAS, Rackspace Technology Inc., SiteGround Hosting Ltd., United Internet AG, and Web4Africa (Pty) Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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What are the Key Data Covered in this Web Hosting Services Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive web hosting services market growth during the next five years
  • Precise estimation of the web hosting services market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the web hosting services industry across North America, Europe, APAC, MEA, and South America
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of web hosting services market vendors

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1. Executive Summary                         

               1.1 Market Overview 

                              Exhibit 01:  Key Finding 1

                              Exhibit 02:  Key Finding 2

                              Exhibit 03:  Key Finding 3

                              Exhibit 04:  Key Finding 5

                              Exhibit 05:  Key Finding 6

                              Exhibit 06:  Key Finding 7

                              Exhibit 07:  Key Finding 8

2. Market Landscape                            

               2.1 Market ecosystem             

                              Exhibit 08:   Parent market

                              Exhibit 09:  Market Characteristics

               2.2 Value chain analysis           

                              Exhibit 10:  Value chain analysis: Internet services and infrastructure

                              2.2.1 Inputs

                              2.2.2    Engineering phase

                              2.2.3 Operations

                              2.2.4    Marketing and sales

                              2.2.5    Support activities

3. Market Sizing                      

               3.1 Market definition

                              Exhibit 11:   Offerings of vendors included in the market definition

               3.2 Market segment analysis  

                              Exhibit 12:   Market segments

               3.3 Market size 2020 

               3.4 Market outlook: Forecast for 2020 - 2025 

                              3.4.1    Estimating growth rates for emerging and high-growth markets

                              3.4.2    Estimating growth rates for mature markets

                              Exhibit 13:  Global - Market size and forecast 2020 - 2025 ($ billion)

                              Exhibit 14:  Global market: Year-over-year growth 2020 - 2025 (%)

4. Five Forces Analysis                         

               4.1 Five Forces Summary         

                              Exhibit 15: Five forces analysis 2020 & 2025

               4.2 Bargaining power of buyers            

                              Exhibit 16: Bargaining power of buyers

               4.3 Bargaining power of suppliers        

                              Exhibit 17: Bargaining power of suppliers

               4.4 Threat of new entrants     

                              Exhibit 18: Threat of new entrants

               4.5 Threat of substitutes          

                              Exhibit 19: Threat of substitutes

               4.6 Threat of rivalry   

                              Exhibit 20: Threat of rivalry

               4.7 Market condition 

                              Exhibit 21:  Market condition - Five forces 2020

5. Market Segmentation by Service                

               5.1 Market segments

                              The segments covered in this chapter are:

  • Shared hosting
  • Dedicated hosting
  • 8VPS hosting
  • Website builder


                              Exhibit 22:  Service - Market share 2020-2025 (%)

               5.2     Comparison by Service  

                              Exhibit 23:  Comparison by Service

               5.3     Shared hosting - Market size and forecast 2020-2025      

                              Exhibit 24:  Shared hosting - Market size and forecast 2020-2025 ($ billion)

                              Exhibit 25:  Shared hosting - Year-over-year growth 2020-2025 (%)

               5.4     Dedicated hosting - Market size and forecast 2020-2025

                              Exhibit 26:  Dedicated hosting - Market size and forecast 2020-2025 ($ billion)

                              Exhibit 27:  Dedicated hosting - Year-over-year growth 2020-2025 (%)

               5.5     VPS hosting - Market size and forecast 2020-2025            

                              Exhibit 28:  VPS hosting - Market size and forecast 2020-2025 ($ billion)

                              Exhibit 29:  VPS hosting - Year-over-year growth 2020-2025 (%)

               5.6     Website builder - Market size and forecast 2020-2025    

                              Exhibit 30:  Website builder - Market size and forecast 2020-2025 ($ billion)

                              Exhibit 31:  Website builder - Year-over-year growth 2020-2025 (%)

               5.7     Market opportunity by Service   

                              Exhibit 32:  Market opportunity by Service

6. Customer landscape                        

               6.1     Overview            

                              Exhibit 33:  Customer landscape

7. Geographic Landscape                    

               7.1 Geographic segmentation

                              The regions covered in the report are:

  • North America
  • Europe
  • APAC
  • MEA
  • South America


                              Exhibit 34:  Market share by geography 2020-2025 (%)

               7.2 Geographic comparison    

                              Exhibit 35:  Geographic comparison

               7.3     North America - Market size and forecast 2020-2025       

                              Exhibit 36:  North America - Market size and forecast 2020-2025 ($ billion)

                              Exhibit 37:  North America - Year-over-year growth 2020-2025 (%)

               7.4     Europe - Market size and forecast 2020-2025      

                              Exhibit 38:  Europe - Market size and forecast 2020-2025 ($ billion)

                              Exhibit 39:  Europe - Year-over-year growth 2020-2025 (%)

               7.5     APAC - Market size and forecast 2020-2025         

                              Exhibit 40:  APAC - Market size and forecast 2020-2025 ($ billion)

                              Exhibit 41:  APAC - Year-over-year growth 2020-2025 (%)

               7.6     MEA - Market size and forecast 2020-2025          

                              Exhibit 42:  MEA - Market size and forecast 2020-2025 ($ billion)

                              Exhibit 43:  MEA - Year-over-year growth 2020-2025 (%)

               7.7     South America - Market size and forecast 2020-2025       

                              Exhibit 44:  South America - Market size and forecast 2020-2025 ($ billion)

                              Exhibit 45:  South America - Year-over-year growth 2020-2025 (%)

               7.8 Key leading countries        

                              Exhibit 46:  Key leading countries

               7.9 Market opportunity by geography

                              Exhibit 47:  Market opportunity by geography ($ billion)

8. Drivers, Challenges, and Trends                    

               8.1 Market drivers      

                              8.1.1    Growth of e-commerce market

                              8.1.2    Increase in adoption of cloud computing services

                              8.1.3    Rise in adoption of email hosting services

               8.2 Market challenges              

                              8.2.1    Data privacy and security concerns

                              8.2.2    Availability of free web hosting services

                              8.2.3    Website server downtime

                              Exhibit 48:  Impact of drivers and challenges

               8.3 Market trends      

                              8.3.1    Implementation of AI in web hosting

                              8.3.2    Adoption of green web hosting

                              8.3.3    Growth in number of acquisitions and partnerships

9. Vendor Landscape                            

               9.1     Overview            

                              Exhibit 49:  Vendor landscape

               9.2     Landscape disruption     

                              Exhibit 50:   Landscape disruption

                              Exhibit 51:  Industry risks

10. Vendor Analysis               

               10.1 Vendors covered              

                              Exhibit 52:  Vendors covered

               10.2 Market positioning of vendors    

                              Exhibit 53:  Market positioning of vendors

               10.3   A2 Hosting Inc. 

                              Exhibit 54:  A2 Hosting Inc. - Overview

                              Exhibit 55:  A2 Hosting Inc. - Product and service

                              Exhibit 56:  A2 Hosting Inc. - Key offerings

               10.4   Alibaba Group Holding Ltd.         

                              Exhibit 57:  Alibaba Group Holding Ltd. - Overview

                              Exhibit 58:  Alibaba Group Holding Ltd. - Business segments

                              Exhibit 59:  Alibaba Group Holding Ltd. - Key offerings

                              Exhibit 60:  Alibaba Group Holding Ltd. - Segment focus

               10.5   Alphabet Inc.    

                              Exhibit 61:  Alphabet Inc. - Overview

                              Exhibit 62:  Alphabet Inc. - Business segments

                              Exhibit 63:  Alphabet Inc. - Key news

                              Exhibit 64:  Alphabet Inc. - Key offerings

                              Exhibit 65:  Alphabet Inc. - Segment focus

               10.6   Amazon.com Inc.

                              Exhibit 66:  Amazon.com Inc. - Overview

                              Exhibit 67:  Amazon.com Inc. - Business segments

                              Exhibit 68:  Amazon.com Inc. - Key news

                              Exhibit 69:  Amazon.com Inc. - Key offerings

                              Exhibit 70:  Amazon.com Inc. - Segment focus

               10.7   ArkaHost.Com

                              Exhibit 71:  ArkaHost.Com - Overview

                              Exhibit 72:  ArkaHost.Com - Product and service

                              Exhibit 73:  ArkaHost.Com - Key offerings

               10.8   Aruba Spa          

                              Exhibit 74:  Aruba Spa - Overview

                              Exhibit 75:  Aruba Spa - Product and service

                              Exhibit 76:  Aruba Spa - Key offerings

               10.9   AT and T Inc.     

                              Exhibit 77:  AT and T Inc. - Overview

                              Exhibit 78:  AT and T Inc. - Business segments

                              Exhibit 79:  AT and T Inc. - Key news

                              Exhibit 80:  AT and T Inc. - Key offerings

                              Exhibit 81:  AT and T Inc. - Segment focus

               10.10  DreamHost LLC             

                              Exhibit 82:  DreamHost LLC - Overview

                              Exhibit 83:  DreamHost LLC - Product and service

                              Exhibit 84:  DreamHost LLC - Key offerings

               10.11 GoDaddy Inc.   

                              Exhibit 85:  GoDaddy Inc. - Overview

                              Exhibit 86:  GoDaddy Inc. - Business segments

                              Exhibit 87:  GoDaddy Inc. - Key offerings

               10.12               United Internet AG         

                              Exhibit 88:  United Internet AG - Overview

                              Exhibit 89:  United Internet AG - Business segments

                              Exhibit 90:  United Internet AG - Key offerings

                              Exhibit 91:  United Internet AG - Segment focus

11. Appendix                           

               11.1 Scope of the report         

                              11.1.1 ????Market definition

                              11.1.2 Objective

                              11.1.3 Notes and caveats

               11.2 Currency conversion rates for US$            

                              Exhibit 92:  Currency conversion rates for US$

               11.3 Research Methodology   

                              Exhibit 93:  Research Methodology

                              Exhibit 94:  Validation techniques employed for market sizing

                              Exhibit 95:  Information sources

               11.4 List of abbreviations        

                              Exhibit 96:  List of abbreviations



Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The web hosting services market growth will increase by $63.45 billion during 2020-2025.
The web hosting services market is expected to grow at a CAGR of 13.30% during 2020-2025.
Technavio has segmented the web hosting services market by service (Shared hosting, Dedicated hosting, VPS hosting, and Website builder) and geographic (North America, Europe, APAC, MEA, and South America).
A2 Hosting Inc., Alibaba Group Holding Ltd., Alphabet Inc., Amazon.com Inc., ArkaHost.Com, Aruba Spa, AT and T Inc., DreamHost LLC, GoDaddy Inc., United Internet AG are a few of the key vendors in the web hosting services market.
North America will register the highest growth rate of 49.66% among the other regions. Therefore, the web hosting services market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the web hosting services market growth are:
  • Growth of e-commerce market
The web hosting services market vendors should focus on grabbing business opportunities from the shared hosting segment as it accounted for the largest market share in the base year.
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