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The academic and corporate LMS market size in US is estimated to grow at a CAGR of 20.67% between 2022 and 2027 and the size of the market is forecast to increase by USD 11,772.7 million. The report includes historic market data from 2017 to 2021. It also extensively covers market segmentation by application (content management, student management, performance management, and others) and end-user (corporates, higher education institutions, and K-12 schools). This report also includes an in-depth analysis of drivers, trends, and challenges.
The US academic and corporate learning management system market is driven by the increased emphasis on the digitization of education. The need for quality education has become a must for students. Current teaching methods emphasize critical thinking, creativity, and innovation. Demand for technology and computational skills is expected to increase during the forecast period. With the advent of digital transformation, the concept of e-learning and blended e-learning has become very important. The rapid adoption of the Internet in emerging markets has also increased the demand for online training in the corporate sector. The availability of online courses in a wide variety of subjects and areas of study has facilitated the adoption of integrated e-learning systems.
In such scenarios, learners work under an instructor/mentor associated with an online course. Such teaching methods have led to developments in almost every industry. In traditional classroom environments, work commitments make it difficult for employees to learn and improve their skills. However, in a blended e-learning system, these sessions are supervised by teachers and trainers, and consumers can decide which specific topics to study regardless of their complexity. To support these e-learning systems, the focus on systems such as LMS has increased, which will continue to drive the growth of the US academic and corporate learning management system market.
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Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
360Learning SA: The company offers a software-as-a-service (SaaS) based learning engagement platform for corporates to connect leaders and learners. It also offers Looop LMS, which is an academic and corporate LMS.
The academic and corporate LMS market report in US also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
The market share growth by the content management segment will be significant during the forecast period. Content management solutions allow users to manage their content from one place. Content can be edited, added, and viewed depending on the permissions provided to the user. These systems help manage different versions of the same document stored in different locations. The digitization of education has led to the inclusion of various courses in school and university curricula that can improve the employment prospects of graduates. This has significantly increased the demand for online courses. Therefore, many LMS providers offer content development services to their customers.
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The content management segment was valued at USD 1,566.87 million in 2017 and continued to grow until 2021. Content is the main component of any online course. An LMS allows clients to efficiently create, store, and manage content based on their course needs. In addition, changing market dynamics in the corporate sector have created a need to update existing content and reduce employee skills gaps. An LMS makes it easy to distribute content to staff and students. It is also compatible with a wide range of mobile devices and can be accessed from smartphones, personal computers (PCs), laptops, and tablets. Such factors are expected to drive the growth of this segment over the forecast period.
Our researchers analyzed the data with 2022 as the base year and the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The emergence of mobile learning is the primary trend in the US academic and corporate LMS market growth. As BYOD policies become more prevalent, access to content and the ability to effectively use gadgets to learn and interact will continue to grow. Learners access information through their mobile devices. Therefore, the integration of LMS and BYOD policy is very important. The corporate sector is paving the way for COPE to replace BYOD. This is because IT teams are burdened with the complex task of providing information and managing a large number of devices. In the COPE model, devices are issued by the organization and controlled by the IT department. Therefore, the use of mobile devices in the enterprise sector is expected to continue to provide opportunities for market players to offer more mobile-compatible features.
Vendors producing educational technology content and products are focusing on reaching a wider audience. Most content and course offerings are designed for mobile devices. This indicates a strong demand for blended learning and the incorporation of new forms of learning, such as social learning and gamification. All these developments require new capabilities to be built into the LMS to enable personalized and adaptive learning. Moreover, this should be done without jeopardizing standards and curricula. LMS vendors are focusing on integrating and modifying mobile features such as learning workflows, delivery, and assessment. Such parameters are anticipated to have a positive impact on market growth during the forecast period.
The uncertainty in selecting an LMS is a major challenge to the US academic and corporate LMS market growth. The market is highly fragmented, with many local and international players. Hence, there is considerable uncertainty among customers when it comes to choosing the right LMS for their business. The corporate sector often faces this challenge, as most companies do not conduct effective assessments of their learning needs. The assessment request process is critical before deploying the learning platform, which acts as a hub for disseminating information about policy and process changes.
Due to changing internal and external economic conditions, it is important for employees and students to improve their skills. Therefore, a systematic scoring system is required to identify gaps in knowledge and areas that need attention. This not only helps institutions develop plans to meet the learning needs of their staff and students but also helps them remain competitive in the market over the long term. Without a robust system, a company's strategic goal of achieving competencies can be undermined. Such uncertainties are expected to hamper the growth of the US academic and corporate learning management system (LMS) market.
The report includes the adoption lifecycle of the market, from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Academic and Corporate LMS Market Customer Landscape
The academic and corporate LMS market report in US forecasts market growth by revenue and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
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Academic And Corporate LMS Market Scope in US |
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Report Coverage |
Details |
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Page number |
128 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 20.67% |
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Market growth 2023-2027 |
USD 11,772.7 million |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
19.21 |
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Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
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Key companies profiled |
360Learning SA, Adrenalin eSystems Ltd., Blackboard Inc., Classe365, Cornerstone OnDemand Inc., D2L Corp., Degreed Inc., Docebo Inc., Epignosis, GENTLAB S.R.L, Instructure Holdings Inc., Moodle Pty Ltd., Oracle Corp., PowerSchool Holdings Inc., SAP SE, Skillsoft Corp., Tovuti Inc., Violet InfoSystems Pvt. Ltd., Workday Inc., and Xperiencify LLC |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Application
7 Market Segmentation by End-user
8 Customer Landscape
9 Drivers, Challenges, and Trends
10 Vendor Landscape
11 Vendor Analysis
12 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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