Argentina Fruit And Vegetable Market Analysis - Size and Forecast 2024-2028

Argentina Fruit And Vegetable Market Size and Trends

The Argentina fruit and vegetable market size is forecast to increase by USD 464.9 million, at a CAGR of 4.4% between 2023 and 2028.  The market is experiencing significant shifts due to various drivers and trends. The rise of plant-based diets is fueling the demand for fresh produce. The supply chain and distribution networks are adapting to meet nutritional requirements, with an emphasis on organic options. Agricultural machinery innovation is crucial to address climate change and ensure a consistent supply of fruits and vegetables. RTE cereals and nutrition bars are also incorporating more fruits and vegetables into their products, further increasing market demand. The organized retail sector's growth is another key factor, providing consumers with convenient access to a wide range of fresh produce options. However, food contamination remains a challenge, necessitating stringent quality control measures throughout the supply chain. Overall, the market is poised for continued growth, driven by consumer preferences for healthier, more sustainable food choices.

Market Analysis

 Request Free Sample

The market continues to play a vital role in ensuring food security and providing consumers with a wide range of nutritious produce options. This sector caters to the increasing demand for healthier food choices, driven by the growing awareness of the importance of fresh produce in maintaining optimal health. Fresh fruits and vegetables are the foundation of a balanced diet, offering essential nutrients and vitamins that contribute to overall well-being. Consumers are increasingly seeking natural sources of these nutrients, leading to a rise in demand for fresh produce. To cater to the diverse needs of health-conscious consumers, the market offers various forms of fruits and vegetables, including canned, frozen, dried, dehydrated, purees, and plant-based alternatives like RTE cereals and nutrition bars. These options ensure that consumers have access to a consistent supply of nutrient-dense produce throughout the year. The convenience factor is another significant driver in the fruits and vegetables market. With the rise of online grocery shopping, doorstep delivery, and meal kit services, consumers can easily access a variety of fresh produce options without leaving their homes. This trend is particularly popular among busy professionals and families, who value the time-saving benefits of these services.

Labeling and composition transparency have become essential aspects of the fruits and vegetables market, with consumers increasingly demanding clear information about the non-GMO, organic, and natural origins of their produce. This shift towards healthier alternatives has led to a growing interest in plant-based diets and trendy diets like the Mediterranean diet, which focuses on the consumption of nutrient-dense fruits and vegetables. Snacking has also emerged as a popular trend in the fruits and vegetables market, with consumers seeking nutritious alternatives to traditional snack foods. Superfoods, such as berries, kale, and quinoa, have gained significant popularity due to their high nutrient density and versatility in various food applications. Another demographic driving the growth of the market is the baby boomer generation.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.

• Product
  • Non-organic
  • Organic
• Distribution Channel
  • Offline
  • Online
• Geography
  • Argentina

By Product Insights

The non-organic segment is estimated to witness significant growth during the forecast period. The market is a significant sector due to the country's favorable climate and agricultural innovation. Conventional farming methods are widely used to produce a vast array of fruits and vegetables, including oranges, apples, tomatoes, grapes, bananas, pears, lemons, chili, carrots, pumpkins, and onions. In this approach, chemical fertilizers are employed to enhance plant growth, while insecticides are applied to minimize the risks of pest infestations and diseases. The increasing trend towards plant-based diets and dietary requirements has led to a growing demand for these produce items.

Get a glance at the market share of various segments Download the PDF Sample

The non-organic segment was valued at USD 1.47 billion in 2018. However, climate changes pose a challenge to the supply chain and distribution networks, necessitating continuous innovation in agricultural practices. Non-organic fruits and vegetables are a major component of the market, with a substantial market share. The production process for these items involves the use of artificial chemicals, fertilizers, and pesticides. The demand for RTE cereals and nutrition bars, which often include fruits and vegetables as key ingredients, further boosts the market's growth.

Market Dynamics

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Argentina Fruit And Vegetable Market Driver

The growth of the organized retail sector is notably driving market growth. The market is experiencing significant growth due to the increasing preference for health-conscious consumption and trendy diets. Online grocery shopping and doorstep delivery have become increasingly popular, allowing consumers to easily access a wide variety of nutrient-dense, plant-based foods, including superfoods. Meal kit delivery services have also gained traction, offering convenient and customizable meal options for those following specific dietary restrictions or preferences. Snacking on fruits and vegetables has become a common practice, and these foods are often included in workplace wellness programs.

As a result, the demand for fresh produce is on the rise. Organized retailing, including supermarkets and hypermarkets, plays a crucial role in meeting this demand by providing a diverse selection of fruits and vegetables and facilitating convenient purchasing options for consumers. Thus, such factors are driving the growth of the market during the forecast period.

Argentina Fruit And Vegetable Market Trends

Increasing demand for organic fruits and vegetable products is the key trend in the market. The demand for nutritious and healthier food choices in the global food and beverage sector is driving the expansion of the market. Consumers are increasingly opting for organically grown produce, which is free from synthetic fertilizers, chemical pesticides, artificial additives, and genetically modified organisms. This trend is anticipated to boost the export market.

Organic farming not only preserves the environment but also enhances soil health, resulting in high-quality agricultural products. Additionally, various forms of produce such as canned, frozen, dried, dehydrated, and purees offer food security and convenience to consumers, making them popular choices in the market. Thus, such trends will shape the growth of the market during the forecast period.

Argentina Fruit And Vegetable Market Challenge

Food contamination from fruits and vegetables is the major challenge that affects the growth of the market. Food safety is a critical concern for consumers, as contaminated food can lead to various health issues. The Mediterranean diet, popular among baby boomers, vegetarians, and vegans, focuses the consumption of fresh fruits and vegetables. However, these food items can become unsafe if contaminated by bacteria, viruses, parasites, toxins, or other harmful substances. Processed foods, including dried fruits, can also pose risks due to the potential presence of contaminants.

For instance, naturally occurring toxins such as marine biotoxins, cyanogenic glycosides, mycotoxins, and toxins in poisonous mushrooms can enter the food supply chain. Staple fruits, like peach palm, may contain high levels of oxalates, which can negatively impact the immune system and cause health issues in the long term. It is essential to ensure the safety and quality of food products to prevent foodborne illnesses. Hence, the above factors will impede the growth of the market during the forecast period

Exclusive Customer Landscape

The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.

 Customer Landscape

Key Companies & Market Insights

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

C H Robinson Worldwide Inc. - The company is involved in offering fresh fruits and vegetables such as berries, citrus and grapes among others loaded with vitamin C, potassium, phosphorus and iron designed for breakfast and snacks

The market research and growth report also includes detailed analyses of the competitive landscape of the market and information about key companies, including:

• Calavo Growers Inc.
• Chiquita Brands International Sarl
• Dole plc
• Farm Journal Inc.
• Fresh Del Monte Produce Inc
• Greenyard NV
• Natural Food Argentina
• Salix Fruits
• Sunkist Growers Inc.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Fruits and vegetables play a vital role in ensuring food security and providing essential nutrients for a balanced diet. Consumers are increasingly seeking healthier food choices, leading to a rise in demand for fresh produce. However, the availability of canned, frozen, dried, dehydrated, purees, and other processed forms of fruits and vegetables cater to those who prioritize convenience. Agricultural innovation and climate changes have significantly impacted the supply chain and distribution networks of these nutrient-dense foods. Plant-based diets, including those following dietary requirements, have gained popularity, leading to an increased focus on natural sources of nutrition. The market is vast and diverse, with offerings ranging from RTE cereals and nutrition bars to homemade breakfasts and fruit salads. Labeling, composition, and nutritional content are crucial factors for health-conscious consumers.

Fruit ingredients find their way into various food products, including juices, shakes, dry powders, and snacking options. Packaging and transportation play a significant role in ensuring easy handling and maintaining the freshness of these produce items. Online grocery shopping, doorstep delivery, and meal kit delivery services have made it easier for consumers to access these nutrient-dense foods, regardless of their location. Trendy diets, such as the Mediterranean diet, have fueled the demand for superfoods and nutrient-dense plant-based foods. Baby boomers, vegetarians, and vegans also contribute to the market's growth. The snacking culture has further expanded the market for fruits and vegetables, making them a versatile and essential component of modern diets.

Download PDF Sample

What are the Key Data Covered in this Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the market growth and forecasting between 2024 and 2028
• Precise estimation of the size of the market  and its contribution of the market in focus to the parent market
• Accurate predictions about upcoming market growth and trends and changes in consumer behaviour
• Growth of the market across Argentina
• Thorough analysis of the market's competitive landscape and detailed information about companies
• Comprehensive analysis of factors that will challenge the growth of market companies

We can help! Our analysts can customize this market research report to meet your requirements.

Get in touch