Global Sparkling Juices Market 2017-2021

This industry research report identifies AriZona Beverages, Coca-Cola, Knudsen & Sons, PepsiCo, S. Martinelli & Company, and Ocean Spray as the key vendors in the global sparkling juices market. This industry research report also presents a competitive analysis of the sparkling juices market by type (sparkling juice drinks, 100% sparkling juice, and sparkling juices from nectar), by distribution channel (hypermarkets and supermarkets, on-trade, independent retailers, and convenience stores), and by geography (the Americas, APAC, and EMEA).

Overview of the global sparkling juices market

Technavio’s market research analysis identifies the shift in consumer preference from soft drinks to sparkling juices as one of the primary growth factors for the sparkling juices market. The consumers are increasingly becoming aware about the downsides of the regular consumption of soft drinks as they result in asthma, heart diseases, kidney, and reproductive issues. It has been observed that the level of pesticides in carbonated soft drinks is higher than authorized. The health benefits of sparkling juices influence the demand and consumption of the mix of fruits juices and carbonated soda. The vendors in the sparkling juices market primarily target the millennials as they are more health-conscious and have higher awareness. According to our industry research analysts, the global sparkling juices market will grow steadily at a CAGR of more than 8% by 2021.

The consumers are increasingly preferring organic sparkling juices as they are perceived to be healthy, natural, and free of additives. The consumers are increasingly concerned about the quality and origin of the ingredients used. This will induce players to increasingly integrating organic ingredients and products to their portfolio to attract the health-conscious consumers. This market research and analysis predicts that the growing preference for organic sparkling juices will be one of the key market trends behind the growth of the sparkling juices industry.

Competitive landscape and key vendors

The market is highly fragmented due to the presence of several established international and regional players who compete based on price, quality, innovation, packaging, reputation, marketing channels, and distribution. The sparkling juices market is intensely competitive due to rapid technological changes and changing consumer tastes and preferences. The vendors’ performance in the market is affected by the changing economic conditions, changing consumer preferences, regional and local economic conditions, and demographic trends. To attain a competitive advantage, the vendors in the sparkling juice market must innovate and distinguish their products through unique propositions.

The leading vendors in the market are -

• AriZona Beverages
• Coca-Cola
• Knudsen & Sons
• PepsiCo
• S. Martinelli & Company
• Ocean Spray

The other prominent vendors in the market are Campbell Soup Company, Schweppes (Dr Pepper Snapple Group), SANPELLEGRINO, Welch's, Alta Palla, Kristian Regále, ONLI Beverages, Cawston Press, Bai, The Switch, JUICE&WORLD, evaGROUP, The Good Juicery, MAYADOR CELLARS, SK Global Brands, Shloer, White Rock Beverages, and Parle Agro. 

Segmentation by type and analysis of the sparkling juices market

• Sparkling juice drinks
• 100% sparkling juice
• Sparkling juices from nectar

The vendors in the sparkling juices market are increasingly launching sparkling juice drinks that are a combination of fruit concentrate, carbonates or sparkling water, and artificial sweeteners, and are cost-effective when compared to 100% sparkling juice. The increasing preference for these drinks influences vendors to launch sparkling juice drinks infused with different fruits.

Geographical segmentation and analysis of the sparkling juices market

• Americas
• APAC
• EMEA

EMEA will be the major revenue contributor to the sparkling juices market and this is mainly due to the presence of several large exporters in Europe, the high disposable income of people, changes in the purchase patterns of consumers, and the growing number of health-conscious consumers. The presence of a large expat population in this region will also contribute to the growth of the sparkling juices market.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global sparkling juices market?
• What are the key market trends impacting the growth of the global sparkling juices market?
• What are the challenges to market growth?
• Who are the key vendors in the global sparkling juices market?
• What are the market opportunities and threats faced by the vendors in the global sparkling juices market?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA.
• What are the key outcomes of the five forces analysis of the global sparkling juices market?

Technavio also offers customization on reports based on specific client requirement.