Online Education Market in India by Product and End-user - Forecast and Analysis 2022-2026
- Published: Mar 2022
- Pages: 120
- SKU: IRTNTR43422
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The online education market share in India is expected to increase by USD 2.28 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 20%.
This online education market in India research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers online education market segmentation in India by product (content and services) and end-user (higher education and K-12). The online education market report in India also offers information on several market vendors, including Dexler Education Pvt. Ltd., Educomp Solutions Ltd., Indiavidual Learning Pvt. Ltd., Indira Gandhi National Open University, Info Edge (India) Ltd., MPS Interactive Systems Ltd., Next Education India Pvt. Ltd., NIIT Ltd., SMU-DE, and Think & Learn Pvt. Ltd. among others.
What will the Online Education Market Size in India be During the Forecast Period?
Download the Free Report Sample to Unlock the Online Education Market Size in India for the Forecast Period and Other Important Statistics
Online Education Market in India: Key Drivers, Trends, and Challenges
Skill development and employment in India is notably driving the online education market growth in India, although factors such as lack of infrastructure and essential learning environment may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the online education industry in India. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Online Education Market Driver in India
Skill development and employment is one of the key drivers supporting the online education market growth in India. To achieve career growth and add value to their knowledge, working professionals in India are focusing on skill development. Meanwhile, as per the economic survey of the Organization for Economic Co-Operation and Development (OECD), over 30% of Indians between the ages of 15 and 29 are neither enrolled in education or skill training nor in employment. These facts indicate that the traditional education system in India is expensive, leading to low enrollment. Moreover, companies are looking for a skilled workforce and not just manpower. Hence, this scenario has compelled job aspirants to look for other resources such as MOOCs. This subsequently creates an opportunity for players in the e-learning market to offer products and services to increase their customer base. These factors are driving the market growth.
Key Online Education Market Trend in India
The emergence of cloud computing is one of the online education market trends in India. For instance, the government has taken initiatives such as the National Digital Library and the National Academic Repository to promote e-learning in institutes. The former aims to provide an online collection of about 6.5 million books, and the latter aims to authenticate certificates issued by institutions. For example, this kind of service is provided by IGNOU, the national resource center for open and distance learning, which has a collection of 4.2 million academic articles and 52,000 e-books on its digital platform publicly. Hence, the adoption of cloud-based learning platforms in the online education market will help in resolving the issue of inadequate infrastructure and security, further increasing the adoption of e-learning in the Indian market.
Key Online Education Market Challenge in India
The lack of infrastructure and essential learning environment are some of the factors hindering the online education market trends in India. In India, facilities such as high-speed broadband are either not available in many locations or are substantially expensive, making the model of economically efficient online education ineffective. In less developed states or remote villages, facilities such as optical fiber communication and internet service providers are not present. Moreover, when it comes to services that include classroom training along with e-learning, the basic IT infrastructure, such as advanced hardware, software, and data centers, is not available. This impedes the adoption of emerging online education products and services. Hence, despite the high adoption of the Internet and smartphones, insufficient infrastructure and learning environments to sustain the market for online education are challenging the growth of the market.
This online education market in India analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.
Parent Market Analysis
Technavio categorizes the online education market in India as a part of the global education services market. The global education services market was valued at $8,934.69 billion in 2020. The parent, the global education market, covers products, services, and solutions that are offered to educational institutions, corporate institutions, students, parents, individuals, and teachers. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the online education market in India during the forecast period.
Who are the Major Online Education Market Vendors in India?
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
- Dexler Education Pvt. Ltd.
- Educomp Solutions Ltd.
- Indiavidual Learning Pvt. Ltd.
- Indira Gandhi National Open University
- Info Edge (India) Ltd.
- MPS Interactive Systems Ltd.
- Next Education India Pvt. Ltd.
- NIIT Ltd.
- Think & Learn Pvt. Ltd.
This statistical study of the online education market in India encompasses successful business strategies deployed by the key vendors. The online education market in India is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.
Product Insights and News
- Dexler Education Pvt. Ltd- The company provides App Development, game-based learning, gamification, responsive design, WPB, SPP, KNOA, and site license.
- Educomp Solutions Ltd-The company provides a version of smart class through a 3G SIM-based access on tablets, mathematics tutorial portal, a comprehensive digital classroom solution for science and mathematics, and comprehensive student assessment and counseling solution for schools.
- Indiavidual Learning Pvt. Ltd- The company provides Online classes, mock tests, and exams.
- Indira Gandhi National Open University-It Offers Education broadcast, Virtual class, and eGyanKosh.
- Info Edge (India) Ltd-The company offers a wide range of courses including math, Hindi, science, Sanskrit, English, and social science. The company presents its courses in explanatory videos, interactive activities, and study materials for grades I - XII in India.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The online education market in India forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Online Education Market in India Value Chain Analysis
Our report provides extensive information on the value chain analysis for the online education market in India, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain of the online education market in India includes the following core components:
- Marketing and sales
- Support activities
The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
What are the Revenue-generating Product Segments in the Online Education Market in India?
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The online education market share growth in India by the content segment will be significant during the forecast period. Content-based products provide customized content to customers with the help of tools such as big data. Various institutes that offer distance education courses are the key participants in the content-based online education market in India. For example, universities such as IGNOU and Sikkim Manipal University (SMU-DE) offer employment-oriented distance learning courses, along with regular courses. Institutes such as NIIT provide a wide range of options such as degrees, diplomas, non-credit-programs, and job-oriented online courses offered in IT, digital marketing, banking and finance, retail, telecom, and others. The growth of this market is also fuelled by government initiatives for e-content products, such as Virtual Labs, which provide remote access to labs in various disciplines of science and engineering for students at undergraduate and postgraduate levels. These factors are driving the market growth.
This report provides an accurate prediction of the contribution of all the segments to the growth of the online education market size in India and actionable market insights on post COVID-19 impact on each segment.
Online Education Market Scope in India
Growth momentum & CAGR
Accelerate at a CAGR of 20%
Market growth 2021-2025
$ 2.28 billion
YoY growth (%)
Leading companies, Competitive strategies, Consumer engagement scope
Key companies profiled
Dexler Education Pvt. Ltd., Educomp Solutions Ltd., Indiavidual Learning Pvt. Ltd., Indira Gandhi National Open University, Info Edge (India) Ltd., MPS Interactive Systems Ltd., Next Education India Pvt. Ltd., NIIT Ltd., SMU-DE, and Think & Learn Pvt. Ltd.
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
What are the Key Data Covered in this Online Education Market Report in India?
- CAGR of the market during the forecast period 2021-2025
- Detailed information on factors that will drive online education market growth in India during the next five years
- Precise estimation of the online education market size in India and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the online education industry in India across India
- A thorough analysis of the market’s competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of online education market vendors in India
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1. Executive Summary
1.1 Market Overview
Exhibit 01: Key Finding 1
Exhibit 02: Key Finding 2
Exhibit 03: Key Finding 3
Exhibit 04: Key Finding 5
Exhibit 05: Key Finding 6
2. Market Landscape
2.1 Market ecosystem
Exhibit 06: Parent market
Exhibit 07: Market characteristics
2.2 Value chain analysis
Exhibit 08: Value chain analysis : Education Services
2.2.3 Marketing and sales
2.2.4 Support activities
2.2.5 Industry innovations:
3. Market Sizing
3.1 Market definition
Exhibit 09: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 10: Market segments
3.3 Market size 2021
3.4 Market outlook: Forecast for 2021 - 2026
Exhibit 11: Global - Market size and forecast 2021 - 2026 ($ million)
Exhibit 12: Global market: Year-over-year growth 2021 - 2026 (%)
4. Five Forces Analysis
4.1 Five Forces Summary
Exhibit 13: Five forces analysis 2021 & 2026
4.2 Bargaining power of buyers
Exhibit 14: Bargaining power of buyers
4.3 Bargaining power of suppliers
Exhibit 15: Bargaining power of suppliers
4.4 Threat of new entrants
Exhibit 16: Threat of new entrants
4.5 Threat of substitutes
Exhibit 17: Threat of substitutes
4.6 Threat of rivalry
Exhibit 18: Threat of rivalry
4.7 Market condition
Exhibit 19: Market condition - Five forces 2021
5 Market Segmentation by Product
5.1 Market segments
Exhibit 20: Product - Market share 2021-2026 (%)
5.2 Comparison by Product
Exhibit 21: Comparison by Product
5.3 Content - Market size and forecast 2021-2026
Exhibit 22: Content - Market size and forecast 2021-2026 ($ million)
Exhibit 23: Content - Year-over-year growth 2021-2026 (%)
5.4 Services - Market size and forecast 2021-2026
Exhibit 24: Services - Market size and forecast 2021-2026 ($ million)
Exhibit 25: Services - Year-over-year growth 2021-2026 (%)
5.5 Market opportunity by Product
Exhibit 26: Market opportunity by Product
6 Market Segmentation by End-user
6.1 Market segments
Exhibit 27: End-user - Market share 2021-2026 (%)
6.2 Comparison by End-user
Exhibit 28: Comparison by End-user
6.3 Higher education - Market size and forecast 2021-2026
Exhibit 29: Higher education - Market size and forecast 2021-2026 ($ million)
Exhibit 30: Higher education - Year-over-year growth 2021-2026 (%)
6.4 K-12 - Market size and forecast 2021-2026
Exhibit 31: K-12 - Market size and forecast 2021-2026 ($ million)
Exhibit 32: K-12 - Year-over-year growth 2021-2026 (%)
6.5 Market opportunity by End-user
Exhibit 33: Market opportunity by End-user
7. Customer landscape
Exhibit 34: Customer landscape
8. Drivers, Challenges, and Trends
8.1 Market drivers
8.1.1 Skill development and employment
8.1.2 Government initiatives toward digitization in education
8.1.3 Rapid penetration of Internet-enabled devices
8.2 Market challenges
8.2.1 Lack of infrastructure and essential learning environment
8.2.2 Barrier of language because of diversification among learners
8.2.3 Accreditation and recognition issue with online certificates
Exhibit 35: Impact of drivers and challenges
8.3 Market trends
8.3.1 Emergence of cloud computing
8.3.2 Growing investment in online education
8.3.3 Inclusion of gamification to drive engagement levels
9. Vendor Landscape
Exhibit 36: Vendor landscape
The potential for the disruption of the market landscape was moderate in 2020, and its threat is expected to remain unchanged by 2025.
9.2 Landscape disruption
Exhibit 37: ?Landscape disruption?
Exhibit 38: Industry risks
9.3 Competitive Scenario
10. Vendor Analysis
10.1 Vendors covered
Exhibit 39: Vendors covered
10.2 Market positioning of vendors
Exhibit 40: ?Market positioning of vendors?
10.3 Aeon Learning Pvt. Ltd.
Exhibit 41: Aeon Learning Pvt. Ltd. - Overview
Exhibit 42: Aeon Learning Pvt. Ltd. - Product and service
Exhibit 43: Aeon Learning Pvt. Ltd. - Key offerings
10.4 Coursera Inc.
Exhibit 44: Coursera Inc. - Overview
Exhibit 45: Coursera Inc. - Business segments
Exhibit 46: Coursera Inc. - Key news
Exhibit 47: Coursera Inc. - Key offerings
Exhibit 48: Coursera Inc. - Segment focus
10.5 Dexler Education Pvt. Ltd.
Exhibit 49: Dexler Education Pvt. Ltd. - Overview
Exhibit 50: Dexler Education Pvt. Ltd. - Product and service
Exhibit 51: Dexler Education Pvt. Ltd. - Key offerings
10.6 Educomp Solutions Ltd.
Exhibit 52: Educomp Solutions Ltd. - Overview
Exhibit 53: Educomp Solutions Ltd. - Product and service
Exhibit 54: Educomp Solutions Ltd. - Key offerings
10.7 Excelsoft Technologies Pvt Ltd.
Exhibit 55: Excelsoft Technologies Pvt Ltd. - Overview
Exhibit 56: Excelsoft Technologies Pvt Ltd. - Product and service
Exhibit 57: Excelsoft Technologies Pvt Ltd. - Key offerings
10.8 Indira Gandhi National Open University
Exhibit 58: Indira Gandhi National Open University - Overview
Exhibit 59: Indira Gandhi National Open University - Product and service
Exhibit 60: Indira Gandhi National Open University - Key offerings
10.9 Intellipaat Software Solutions Pvt. Ltd.
Exhibit 61: Intellipaat Software Solutions Pvt. Ltd. - Overview
Exhibit 62: Intellipaat Software Solutions Pvt. Ltd. - Product and service
Exhibit 63: Intellipaat Software Solutions Pvt. Ltd. - Key offerings
10.10 Khan Academy Inc.
Exhibit 64: Khan Academy Inc. - Overview
Exhibit 65: Khan Academy Inc. - Product and service
Exhibit 66: Khan Academy Inc. - Key offerings
10.11 Reliance Industries Ltd.
Exhibit 67: Reliance Industries Ltd. - Overview
Exhibit 68: Reliance Industries Ltd. - Business segments
Exhibit 69: Reliance Industries Ltd. - Key news
Exhibit 70: Reliance Industries Ltd. - Key offerings
Exhibit 71: Reliance Industries Ltd. - Segment focus
Exhibit 72: upGrad - Overview
Exhibit 73: upGrad - Product and service
Exhibit 74: upGrad - Key offerings
11.1 Scope of the report
11.1.1 ????Market definition
Notes and caveats
11.2 Currency conversion rates for US$
Exhibit 75: ?Currency conversion rates for US$?
11.3 Research Methodology
Exhibit 76: ?Research Methodology
Exhibit 77: ??Validation techniques employed for market sizing?
Exhibit 78: ??Information sources
11.4 List of abbreviations
Exhibit 79: List of abbreviations
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
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Frequently Asked Questions?
- skill development and employment
- Emergence of cloud computing
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