Automotive Industry in Bulgaria 2016-2020

  • Published: Dec 2016
  • Pages: 50
  • SKU: IRTNTR10118

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This market research study identifies the leading manufacturers in the automotive industry in Bulgaria such as Fransizkup, Grammer, Iksetik, Integrated Micro-electronics, Johnson Controls Electronics, Kaumet, KEMMLER Electronic, Kostal Holding, Melexis Bulgaria, Montupe, Robert Bosch, Sensor-Nite Industrial, Visteon Electronics, Witte Automotive, and Yazaki Bulgaria. The report also presents a comprehensive analysis of the primary growth drivers, trends, and challenges of this market.

Overview of the automotive industry in Bulgaria

Market research analysts at Technavio have predicted that the automotive industry in Bulgaria will grow at steadily and post a CAGR of close to 4% over the forecast period. Automobile registrations have been increasing in Bulgaria, with about 130,000 units registered in 2014. This rise in the number of on-road automobiles directly influences the aftermarket sales. Factors such as the increasing sales of imported automobiles and longer lifespan of automobiles in Bulgaria will lead to an augmented demand for automotive parts and accessories in Bulgaria. The use of automobiles for long periods influences consumers to increase their spending on automobiles, which is expected to create new opportunities for automobile manufacturers in the coming years.

One of the significant trends that will propel this market’s growth prospects is the increasing adoption of electronic devices in automobiles. A desire to differentiate their products has led automobile manufacturers to incorporate several electronic components in the vehicles. Moreover, consumers prefer automobiles incorporated with advanced electronics and devices, such as infotainment systems and active and passive safety systems, which is envisaged to aid in this market’s growth during the predicted period.

Product segmentation and analysis of the automotive industry in Bulgaria

  • Electrical and electronic equipment for motor vehicles
  • Parts and accessories for motor vehicles

During 2015, the electrical and electronic equipment segment dominated the automotive industry in Bulgaria and accounted for more than 70% of the market shares in terms of revenue.

Competitive landscape and key vendors

The automotive industry in Bulgaria is highly fragmented with more than 200 manufacturers present in the market. Although foreign manufacturers dominate the market, several low-cost manufacturers offer economical automotive parts and accessories. The manufacturers compete on the basis of price, innovation, quality and performance, customer-centrism, brand image, and service quality. Key manufacturers in the market also provide technical support sought by non-residential end-users at the time of purchase. The competition is moderate in the market, with the key manufacturers focusing on the development and introduction of technologically advanced products.

 Key vendors in this market are -

  • Fransizkup
  • Grammer
  • Iksetik (Ixetic)
  • Integrated Micro-electronics Bulgaria
  • Johnson Controls Electronics Bulgaria
  • Kaumet
  • KEMMLER Electronic
  • Kostal Holding
  • Melexis Bulgaria
  • Montupe
  • Robert Bosch
  • Sensor-Nite Industrial (subsidiary of Ixetic)
  • Visteon Electronics Bulgaria
  • Witte Automotive
  • Yazaki Bulgaria

Key questions answered in the report include

  • What will the market size and the growth rate be in 2020?
  • What are the key factors driving the automotive industry in Bulgaria?
  • What are the key market trends impacting the growth of the automotive industry in Bulgaria?
  • What are the challenges to market growth?
  • Who are the key vendors in the automotive industry in Bulgaria?
  • What are the market opportunities and threats faced by the vendors in the automotive industry in Bulgaria?
  • Trending factors influencing the market shares of Bulgaria.
  • What are the key outcomes of the five forces analysis of the automotive industry in Bulgaria?

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This is preliminary content. The table of contents is subject to change.

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market size and forecast
  • Five forces analysis

PART 06: Market segmentation by product

PART 07: Geographical segmentation

PART 08: Market drivers

PART 09: Impact of drivers

PART 10: Market challenges

PART 11: Impact of drivers and challenges

PART 12: Market trends

PART 13: Vendor landscape

  • Competitive landscape
  • Other prominent vendors

PART 14: Key vendor analysis

PART 15: Appendix

  • List of abbreviation

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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