Canned Ambient Food Product Market Analysis North America, Europe, APAC, Middle East and Africa, South America - US, China, Germany, Canada, France, Japan, UK, India, Italy, Mexico - Size and Forecast 2024-2028

Canned Ambient Food Product Market Size 2024-2028

The canned ambient food product market size is forecast to increase by USD 58.34 billion at a CAGR of 4.6% between 2023 and 2028.

• The canned ambient food market is experiencing significant growth, driven by several key factors. One of the primary drivers is the rise in disposable income, enabling consumers to afford a wider range of food options. Another trend influencing the market is the increasing interest in plant-based food items, as more people adopt vegetarian or vegan diets for health and ethical reasons. However, the market also faces challenges, such as growing cases of product recalls due to contamination or quality issues. Producers must prioritize food safety and quality to maintain consumer trust and ensure long-term market success. The canned ambient food market encompasses a wide range of preserved food products, including canned fruits, vegetables, meats, fish, soups, and ready-to-eat meals. Overall, the canned ambient food market presents numerous opportunities for growth, with Wageningen University reporting global trends in canned food innovation and development. In summary, the canned ambient food market is poised for growth, fueled by increasing disposable income and consumer preferences for plant-based options, while facing challenges related to product recalls and quality concerns.

What will be the Size of the Canned Ambient Food Product Market During the Forecast Period?

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• This market has experienced steady growth due to several factors. Sustainability and reducing food waste are key drivers, as canned foods offer extended shelf life and require minimal refrigeration. Health-conscious consumers seek out canned options for their nutritional value, with an increasing focus on plant-based proteins, carbohydrates, and essential nutrients. Premiumization is another trend, with consumers willing to pay more for high-quality, gourmet canned foods such as smoked salmon and Sichuan chili crisp. The country-of-origin effect and ethnic food trends continue to influence consumer preferences.
• Convenience remains a significant factor, as canned foods offer easy preparation and portability. Social media and food activism have also impacted the market, with influencers promoting the health benefits and sustainability of canned foods. Climate concerns and charitable initiatives have led to increased interest in locally sourced and women-owned brands. Nutritional powerhousing and addressing chronic diseases through healthy diets are also important considerations.

How is this Canned Ambient Food Product Industry segmented and which is the largest segment?

The canned ambient food product industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

• Type
  • Fruit and vegetable canning
  • Specialty canning
  • Dried and dehydrated food
• Distribution Channel
  • Offline
  • Online
• Geography
  • North America
    • Canada
    • Mexico
    • US
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • APAC
    • China
    • India
    • Japan
  • Middle East and Africa
  • South America

By Type Insights

• The fruit and vegetable canning segment is estimated to witness significant growth during the forecast period.

Canned foods, including fruits and vegetables, are essential components of the global food market, providing a diverse range of options for consumers. These products, which include peaches, pears, pineapples, tomatoes, green beans, corn, peas, and mixed vegetables, are available in both single-ingredient and mixed forms, ensuring versatility for various culinary applications. The canned food segment operates extensively across retail and wholesale distribution channels, ensuring wide accessibility to consumers worldwide. Retail channels, such as supermarkets, grocery stores, and specialty food retailers, play a significant role in making these products accessible. Sustainability and healthiness are key considerations in the canned food market.

Furthermore, consumers increasingly prefer canned goods with high nutritional value, including proteins, fibers, vitamins, and minerals. Premiumization and the country-of-origin effect are driving trends In the market, with consumers seeking high-quality raw ingredients and good hygiene conditions. Ethnic food trends and convenience are also influencing market growth. Food waste and extended shelf life are significant factors In the canning process. Thermally processed foods, including canned fruits and vegetables, have a longer shelf life than their fresh counterparts. Canning of fruit and refrigeration are essential methods for preserving perishable foods. High acid foods, such as tomatoes and fruits, are canned using pasteurization, while low-acid canned foods, such as meat products, seafood, dairy, and vegetables, are commercially sterilized to prevent microbiological contamination from aerobic microorganisms and thermoresistant spores.

Thus, the canned food market is influenced by various factors, including climate, charity, women-owned brands, nutritional powerhousing, chronic diseases, healthy diet, and nutrients. Consumers are increasingly seeking plant-based foods, low-carb, and nutritional value options. Military rations and overprocessed foods are becoming less popular due to concerns about quality and health. Thus, the canned food market is a significant contributor to food security and offers a convenient and sustainable solution for consumers seeking a healthy, balanced diet. Canned fruits and vegetables provide essential nutrients, including proteins, fibers, vitamins, and minerals, and are widely accessible through various distribution channels. The market is influenced by various factors, including sustainability, healthiness, convenience, and consumer preferences.

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The fruit and vegetable canning segment was valued at USD 82.96 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

• APAC is estimated to contribute 32% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The North American canned ambient food market is experiencing growth due to shifting consumer trends, including increased focus on sustainability, healthiness, and convenience. With approximately 5-8% of the US population identifying as vegetarian or vegan, the demand for plant-based canned goods is rising. In 2023, there were around 9.7 million vegetarians and 1 million vegans In the US, while Canada had about 2 million vegans in 2022. Additionally, the import value of US fruit and vegetables increased by 10% in 2022, indicating a significant uptick in both fresh and canned vegetable consumption. Sustainability concerns have led to a preference for canned foods with extended shelf life, reducing food waste.

Moreover, premiumization and the country-of-origin effect also influence consumer choices. Ethnic food trends and the convenience of canned goods further boost market growth. Nutritional powerhousing and chronic disease prevention are driving demand for high-protein, low-carb, and nutrient-dense canned foods. Canned fruits, vegetables, meat products, seafood, dairy, and high-acid foods undergo thermally processed methods such as pasteurization and canning to ensure food safety and maintain nutritional value. Canned goods provide a healthy balanced diet, rich in proteins, fiber, and essential vitamins and minerals. Despite concerns about overprocessing and microbiological contamination, good-quality raw ingredients and hygiene conditions ensure the safety and quality of canned products. Seasonal products and thermally processed foods offer consumers a convenient alternative to fresh counterparts. Canned foods play a crucial role in food security and provide extended shelf life for essential military rations.

Market Dynamics

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

What are the key market drivers leading to the rise In the adoption of Canned Ambient Food Product Industry?

Rise in disposable income is the key driver of the market.

• The global canned ambient food market is experiencing growth due to several factors. Consumers' increasing focus on sustainability and healthiness is driving demand for canned foods as they offer extended shelf life and help reduce food waste. The convenience factor is another key factor, as canned goods are easy to store and transport. The premiumization trend is also influencing the market, with consumers willing to pay more for high-quality canned foods made from good-quality raw ingredients under hygienic conditions. Social media and food activism are playing a role in market trends, with consumers seeking out ethnic food options and plant-based alternatives.
• Moreover, the country-of-origin effect is also significant, as consumers place value on the nutritional powerhousing of canned foods from certain regions. The market dynamics include the canning of various food categories, such as meat products, seafood, dairy, vegetables, and fruits. Acidity plays a crucial role in the canning process, with high-acid foods requiring less processing and preservatives. Low-acid canned foods undergo pasteurization and thermoprocessing to ensure commercially sterile conditions and prevent microbiological contamination from aerobic microorganisms and thermoresistant spores. Canned foods offer a healthy balanced diet, providing essential nutrients like proteins, fibre, vitamins, and minerals. They are also popular in military rations and as emergency food supplies due to their long shelf life.
• However, there are concerns regarding the nutritional value of overprocessed canned foods, and efforts are being made to address this through the use of natural ingredients and minimally processed options. The market is also influenced by the climate, with seasonal products being canned to ensure year-round availability. Popular canned food items include smoked salmon, high-protein and low-carb options, and nutrient-dense choices for individuals managing chronic diseases or following a healthy diet. Charity initiatives and women-owned brands are also gaining traction In the market, adding to its diversity and social impact.

What are the market trends shaping the Canned Ambient Food Product Industry?

Rising interest in plant-based food items is the upcoming market trend.

• The global canned ambient food market is witnessing a notable transformation due to the increasing demand for sustainable and healthier food options. Consumers are increasingly preferring canned goods as they offer extended shelf life and convenience without compromising on nutritional value. The trend towards plant-based foods is particularly prominent, driven by health consciousness and concerns about chronic diseases linked to unhealthy diets. In the US, the vegetarian and vegan population is growing, with around 5%-8% of the population identified as vegetarian or vegan, equating to approximately 9.7 million vegetarians and 1 million vegans. This trend is mirrored in Canada and India, where 2 million and 24% of the population, respectively, follow a vegan lifestyle.
• Sustainability is another key factor influencing the market, as consumers seek to reduce food waste by opting for canned goods with long shelf lives. Premiumisation is also a significant trend, with consumers willing to pay a premium for high-quality raw ingredients and good hygiene conditions. The country-of-origin effect and ethnic food trends are also shaping the market, as consumers seek out authentic and diverse flavors. Social media and food activism are driving transparency and awareness around the nutritional content and production methods of canned foods. The market includes a wide range of products, from high-protein, low-carb options to nutrient-dense fruits and vegetables.
• Thermally processed foods, such as canned meats, seafood, dairy, and vegetables, are popular choices, as are seasonal products and healthy balanced diets. Canning of fruits and refrigeration are common preservation methods, while high acid foods and pasteurization help ensure food safety and prevent microbiological contamination from aerobic microorganisms and gram-positive bacteria. Thus, the market is experiencing significant growth due to changing consumer preferences, dietary habits, and sustainability concerns. The trend towards plant-based foods, premiumisation, and transparency are key drivers, with a focus on nutritional powerhousing, food security, and extended shelf life. Canned goods offer a convenient and cost-effective solution for consumers seeking healthy, nutrient-dense options, while maintaining the freshness and flavor of their favorite foods.

What challenges does the Canned Ambient Food Product Industry face during its growth?

Growing cases of product recalls is a key challenge affecting the industry growth.

• The market confronts critical challenges, including product recalls that negatively impact consumer trust and pose significant financial and reputational risks for manufacturers. For example, in December 2023, Princes Group recalled certain canned bean products due to potential rubber ball contamination, affecting lots with code 3338 and a best-before date of December 2025 worldwide. These incidents underscore the necessity of rigorous quality control measures during production. Another concern is the country-of-origin effect, which influences consumer preferences and purchasing decisions based on the perceived healthiness, sustainability, and ethical considerations of the food. The ethnic food trend, premiumisation, and convenience continue to drive market growth.
• Social media and food activism play essential roles in shaping consumer perceptions and influencing buying behavior. Plant-based foods, nutritional powerhousing, and healthy balanced diets are gaining popularity due to their nutritional value and potential to combat chronic diseases. Canned goods offer extended shelf life, making them a viable option for food security and military rations. However, concerns regarding the quality of raw ingredients, hygiene conditions, and thermally processed foods persist. Seasonal products, high-protein, low-carb options, and nutrients like carbohydrates, proteins, fats, vitamins, and minerals are crucial considerations for consumers. Food waste, climate, charity, women-owned brands, and charity are emerging trends.
• Meat products, seafood, dairy, vegetables, acidity, low-acid canned foods, pasteurisation, microbiological contamination, aerobic microorganisms, thermoresistant spores, spoilage, and gram-positive bacteria are essential aspects of the canning process. Smoked Salmon and other high-value canned goods are popular choices, with consumers prioritising nutritional value and convenience.

Exclusive Customer Landscape

The canned ambient food product market forecasting report includes the adoption lifecycle of the market, market growth and forecasting, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the canned ambient food product market report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.

Customer Landscape

Key Companies & Market Insights

Companies are implementing various strategies, such as strategic alliances, canned ambient food product market forecast, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence In the industry.

The industry research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:

• B and G Foods Inc.
• Baxters Food Group Ltd.
• BONDUELLE SA
• Campbell Soup Co.
• Conagra Brands Inc.
• Del Monte Foods Inc.
• General Mills Inc.
• Greenyard NV
• Hormel Foods Corp.
• LA DORIA S.P.A.
• Princes Ltd.
• J Sainsbury plc
• Seneca Foods Corp.
• Thai Union Group PCL
• The Kraft Heinz Co.
• Trident Seafoods Corp
• Werling and Sons Inc.

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key industry players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Research Analyst Overview

The canned ambient food market encompasses a wide range of preserved food products, which have gained significant traction in recent years due to their sustainability and health benefits. These foods offer extended shelf life, making them an attractive option for consumers seeking convenience and food security. Sustainability is a key driver In the canned ambient food market. With increasing awareness of food waste and the environmental impact of food production, canned foods provide a solution by reducing the amount of food that goes to waste. Additionally, the resources required to produce and transport fresh food over long distances can be substantial, making canned foods a more eco-friendly alternative.

However, healthiness is another significant factor influencing the market. Canned foods offer nutritional powerhousing, providing essential nutrients such as carbohydrates, proteins, fats, vitamins, and minerals. The canning process preserves the nutritional value of the food, making it an attractive option for individuals following a healthy diet to manage chronic diseases or maintain a balanced diet. Premiumisation is a trend that has gained momentum In the canned ambient food market. Consumers are increasingly seeking high-quality raw ingredients and good hygiene conditions to ensure the production of good-quality canned products. This has led to an increase In the popularity of premium canned food brands and country-of-origin effects.

Additionally, the ethnic food trend is another factor influencing the market. Canned foods offer a convenient and affordable way to explore new flavors and cuisines, making them a popular choice for consumers seeking to expand their palates. Social media and food activism have also played a role In the growth of the canned ambient food market. Consumers are increasingly sharing their experiences and opinions about food products on social media platforms, influencing purchasing decisions. Food activism, which focuses on promoting healthy and sustainable food choices, has also raised awareness of the benefits of canned foods. Plant-based foods are gaining popularity In the canned ambient food market, with consumers seeking to reduce their intake of meat and dairy products for health and environmental reasons. Canned fruits, vegetables, and legumes offer a convenient and affordable way to incorporate more plant-based foods into their diet. Climate also plays a role In the market, with canned foods offering a solution for consumers in areas with limited access to fresh food due to extreme weather conditions or remote locations. canned meat products, seafood, dairy, and vegetables provide essential nutrients and energy, making them a staple in many diets. Charity and women-owned brands are also gaining traction In the canned ambient food market. Consumers are increasingly seeking out brands that align with their values, including those that support charitable causes and are owned by women.

Thus, the canning process involves thermally processing foods to eliminate microbiological contamination, including aerobic microorganisms, gram-positive bacteria, and thermoresistant spores. This ensures the safety and quality of canned foods, making them a reliable option for consumers. Seasonal products, such as fruits and vegetables, are often canned to preserve their nutritional value and make them available year-round. High-acid foods, such as fruits and tomatoes, can be canned using pasteurization, while low-acid canned foods, such as meat and vegetables, require commercially sterile processing to eliminate spoilage. Thus, the canned ambient food market offers a range of benefits, including sustainability, healthiness, convenience, and affordability. Driven by trends such as premiumisation, ethnic food, plant-based foods, and social media, the market is expected to continue growing In the coming years. With advancements in canning technology and a focus on quality and nutritional value, canned foods are poised to remain a staple in many diets around the world.

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What are the Key Data Covered in this Canned Ambient Food Product Market Research and Growth Report?

• CAGR of the Canned Ambient Food Product industry during the forecast period
• Detailed information on factors that will drive the growth and forecasting between 2024 and 2028
• Precise estimation of the size of the market and its contribution of the industry in focus to the parent market
• Accurate predictions about upcoming growth and trends and changes in consumer behaviour
• Growth of the market across North America, Europe, APAC, Middle East and Africa, and South America
• Thorough analysis of the market's competitive landscape and detailed information about companies
• Comprehensive analysis of factors that will challenge the canned ambient food product market growth of industry companies

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