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The mascarpone cheese market size is forecast to increase by USD 799.5 million and is estimated to grow at a CAGR of 4.5% between 2023 and 2028. The dairy industry has witnessed significant growth in recent years, driven primarily by the increasing demand for convenience foods and the expansion of cheese production facilities. This trend is particularly evident in the ready-to-consume dairy product sector, which includes items such as yogurt, milkshakes, and cheese spreads. Consumers' busy lifestyles and the desire for nutritious, on-the-go options have fueled the demand for these products. In response, dairy companies have invested in modernizing their production facilities and implementing advanced technologies to increase efficiency and output. This has led to a surge in the production of ready-to-consume dairy products, making them more accessible and affordable for consumers. The future of the dairy industry looks promising, with continued innovation and growth expected in the convenience food sector.
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Mascarpone Cheese is a rich, velvety, and creamy Italian cheese, primarily made from cow's milk, but variations using buffalo or goat milk are also common. This versatile dairy food ingredient is widely used in various culinary applications, including sauces, desserts, cook dishes, soups, and even fast-food items like pasta, pizza, burgers, and quick-service restaurants. It has a long shelf life due to its high fat content, making it an ideal choice for food retail. The key components are calcium, linoleic acid, and sphingolipids, which contribute to its unique taste and texture. The production process involves adding tartaric acid or lemon juice or vinegar to heavy cream, resulting in the separation of curds and whey. The curds are then drained, resulting in a creamy texture of it. They is a popular ingredient in Italian dishes like Tiramisu, Cheesecakes, and Cannoli. Its use extends beyond traditional Italian cuisine, making it a staple in modern culinary trends. The global market is expected to grow due to its increasing popularity and versatility in various food applications. Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Increased demand for convenience foods is notably driving market growth. The global market has witnessed significant growth due to the increasing urban population and the resulting rise in disposable income. As of December 2021, approximately 4.46 billion people resided in urban areas worldwide, leading to an increase in job opportunities and a larger female workforce.
Moreover, this demographic shift has fueled the demand for ready-to-eat (RTE) food products, particularly those with minimal preparation time. Moreover, urbanization has led to the adoption of new food habits and trends, with consumers developing preferences for international food patterns. Thus, such factors are driving the growth of the market during the forecast period.
Growth in expansion of cheese production facilities is the key trend in the market. Mascarpone cheese, an artisanal Italian dairy product, is gaining popularity in the global food scene due to its versatility and rich, creamy texture. Food blogs and social media platforms have significantly influenced its demand, with consumers experimenting with various flavors such as chocolate, coffee, vanilla, raspberry, lemon, and herbs.
Moreover, dairy product manufacturers are capitalizing on this trend by increasing their production capacities and building new processing plants. For instance, Quality Cheese in Ontario, Canada, recently received an investment of up to USD 2.7 million to enhance production and competitiveness. Thus, such trends will shape the growth of the market during the forecast period.
High operational costs of raw materials is the major challenge that affects the growth of the market. Mascarpone cheese, an artisanal Italian dairy product, is gaining popularity in various food applications due to its rich, creamy texture and versatility. The production process involves using milk, curdling agents, and flavor enhancers. However, the market growth is influenced by the fluctuating prices of raw materials, particularly milk, which can significantly impact production costs.
Additionally, distribution channels involve various costs such as receiving, labor, storage, cleaning, transportation, and processing for separation, evaporation, and cleaning. These costs can add up to a substantial investment for manufacturers. Hence, the above factors will impede the growth of the market during the forecast period.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Arla Foods amba: The company offers mascarpone cheese products under the brand Nutrilac.
The market research and growth report also includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The offline segment is estimated to witness significant growth during the forecast period. Mascarpone cheese, a rich and velvety dairy food ingredient derived from cow's milk, cream, vinegar, or lemon juice, is gaining popularity in the food industry for its versatility in cooking dishes, sauces, desserts, and even fast-food items. Fonterra, a leading global dairy cooperative, is among the major producers of this cheese, which is renowned for its long shelf life and premium quality.
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The offline segment was the largest segment and valued at USD 2.19 billion in 2018. Mascarpone cheese is a valuable source of essential nutrients like calcium, linoleic acid, and sphingolipids. Its rheological and chemical properties make it an ideal ingredient for various food applications, from soups and sauces to desserts like Tiramisu, cheesecakes, and Cannoli. Chefs and restaurant owners are increasingly using it in their menus to cater to the growing demand for gourmet and premium food offerings. Hence, such factors are fuelling the growth of this segment during the forecast period.
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North America is estimated to contribute 45% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. Mascarpone cheese, a rich and velvety dairy food ingredient derived from cream, is gaining popularity in various food applications such as sauces, desserts, and cook dishes. Fonterra, a leading dairy cooperative, is one of the major suppliers of mascarpone cheese in the market, which is primarily made from cow's milk but can also be produced from buffalo or goat's milk. The cheese's long shelf life and versatility make it an ideal choice for food retail and food service industries. Mascarpone cheese is a valuable source of essential nutrients like calcium, linoleic acid, and sphingolipids. It is widely used in creating iconic dishes like Tiramisu, cheesecakes, and Cannoli. Fast-food items, pasta, pizza, burgers, and quick-service restaurants also incorporate mascarpone cheese in their menus due to its premium and gourmet appeal. Hence, such factors are driving the market in North America during the forecast period.
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Million" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments.
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Mascarpone cheese is a rich, velvety, and creamy Italian dairy food ingredient, traditionally made from cow's milk but also available in variants made from buffalo or goat milk. This versatile cheese is widely used in various culinary applications, including sauces, desserts, cook dishes, soups, and more. Its long shelf life makes it a popular choice for food retail and food service industries. Mascarpone cheese's nutritional benefits include a good calcium content and healthy amounts of linoleic acid and sphingolipids. Its rheological and chemical properties make it an excellent base for creating gourmet dishes, such as Tiramisu, cheesecakes, and Cannoli.
Moreover, Fonterra, a leading global dairy cooperative, and other dairy companies are capitalizing on the growing demand for mascarpone cheese by expanding their product offerings. The market landscape depends on Dairy food ingredients, Italy, Organic, Flavored mascarpone cheese, Pasta sauces, and Dips. Chefs and restaurant owners are also embracing this premium ingredient, using it in fast-food items, pasta dishes, pizzas, burgers, and quick-service restaurants. Social media platforms like Instagram have played a significant role in the gourmetization and premiumization of mascarpone cheese, with influencers and food bloggers showcasing its use in creative and delicious recipes. The obesity rates have not deterred consumers from enjoying this indulgent cheese, as its protein content is a bonus for those seeking a balanced diet.
Market Scope |
|
Report Coverage |
Details |
Page number |
130 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 4.5% |
Market growth 2024-2028 |
USD 799.5 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
4.23 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 45% |
Key countries |
US, Germany, China, Canada, and France |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Arla Foods amba, BelGioioso Cheese Inc., BV Dairy, Elle and Vire, Emborg Uhrenholt AS, EMILIO MAURI S.p.A., Ferraro Dairy Foods, Goloka Dairy Products Pvt. Ltd., Granarolo S.P.A., La Casa Del Formaggio, Land O Lakes Inc., Meadow Foods Ltd., Mila LATTE MONTAGNA ALTO ADIGE Soc. Agr. Coop., Newlat Food SpA, Phoon Huat Pte. Ltd., Piatnica, Quality Cheese Inc., Sordi Srl, Tatua Co operative Dairy Co. Ltd., and Woolworths Group Ltd. |
Market dynamics |
Parent market analysis, market report, market forecast , Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
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